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Buzzing Communities cuts through the fluff to offer a clear process for creating thriving online communities. This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods. This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will Help You to
Understand what the members of your community really want.
Dramatically increase the number of newcomers that become regulars.
Avoid the mistakes most organizations make when they try to build online communities.
Develop a fantastic, user-friendly website for your members.
Grow your online community to critical mass and beyond
Keep members engaged and active in your community.
Measure the community's return on investment and explain the benefits to your organization.
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I have been an avid reader of Rich's Feverbee blog for a number of years
Buzzing Communities brings together all the practical tips and advice on how to build a truly successful community.
The best bit for me is its simplicity; it's not loaded with jargon and will appeal to anyone starting out on their journey as a community manager all the way up to those that have been around for a while.
With the book broken down into neat sections, it will be a book that I will pick up again and again to prompt me in the right direction to help me make the community successful.
Online communities are integral parts of most companies' marketing strategies these days, and yet very few people know how to build them like Richard Milington does. In this book he is sharing his knowledge and practical learnings in a very straight forward way. If you are planning to build or manage online communities in any capacity, you should definitely read this.
Rich Millington is the go-to guy if you want to take a grown up approach to growing and developing a community online. This fantastic book, easy to read and well laid out, gives you pretty much everything you need to know to make your community a success.
What I liked best about the book is the way it is platform agnostic. Good community management is a set of skills, not a question of what technology you use.