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Buyology: How Everything We Believe About Why We Buy is Wrong
Buyology: How Everything We Believe About Why We Buy is Wrong
Martin Lindstrom
Average Customer Review: 3.9 out of 5 stars  See all reviews (53)
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Lindstrom brings together a great many strands of research to build a fascinating case. The writing is snappy and the book s a page turner --BBC Focus November 2008A must-have for those involved with marketing and advertising --ReFresh  Read More

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