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Buy Now, Pay Later: Advertising, Credit, and Consumer Durables in the 1920s Hardcover – 1 Jan 1991

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Product details

  • Hardcover: 424 pages
  • Publisher: The University of North Carolina Press (1 Jan. 1991)
  • Language: English
  • ISBN-10: 0807819581
  • ISBN-13: 978-0807819586
  • Product Dimensions: 3.8 x 17.1 x 24.8 cm
  • Amazon Bestsellers Rank: 647,827 in Books (See Top 100 in Books)

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Product Description


Olney contends that a century ago, most Americans owned few durable goods, most of which were deemed necessities and few of which were advertised or purchased on an installment plan. Today, Americans own many durable goods, most considered luxury items, widely advertised and purchased on credit. She concludes that a revolution in consumer durable g

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