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Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library)
 
 
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Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library) [Paperback]

Bill Gates , Collins Hemingway
3.9 out of 5 stars  See all reviews (14 customer reviews)

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Product details

  • Paperback: 560 pages
  • Publisher: Penguin; New Ed edition (25 May 2000)
  • Language English
  • ISBN-10: 0140283129
  • ISBN-13: 978-0140283129
  • Product Dimensions: 19.6 x 12.8 x 2.4 cm
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (14 customer reviews)
  • Amazon Bestsellers Rank: 394,851 in Books (See Top 100 in Books)
  • See Complete Table of Contents

Product Description

Amazon.co.uk Review

So where do you want to go tomorrow? That's the question Bill Gates tries to answer in Business @ the Speed of Thought. Gates offers a 12-step programme for companies wanting to do business in the next millennium. The book's premise: Thanks to technology, the speed of business is accelerating at an ever-increasing rate and to survive, it must develop an infrastructure--a "digital nervous system"--that allows for the unfettered movement of information inside a company. Gates writes: "The most meaningful way to differentiate your company from your competition ... is to do an outstanding job with information. How you gather, manage and use information will determine whether you win or lose."

The book is peppered with examples of companies that have already successfully engineered information networks to manage inventory, sales, and customer relationships better. The examples run from Coca-Cola's ability to download sales data from vending machines to Microsoft's own internal practices, such as its reliance on e-mail for company-wide communication and the conversion of most paper processes to digital ones (an assertion that seems somewhat at odds with the now-infamous "by hand on sheets of paper" method of tracking profits that was revealed during Microsoft's antitrust trial).

While Gates breaks no new ground--dozens of authors have been writing about competing on a digital playing field for some time, among them Carl Shapiro and Hal Varian in Information Rules and Patricia Seybold in Customers.com--businesses that want a wakeup call may find this book a ringer. With excerpts in Time magazine, a dedicated Web site and an all-out media assault, Microsoft is working hard to push Business @ the Speed of Thought into the international dialogue and for many it will be difficult to see the book as anything but a finely tuned marketing campaign for the forthcoming versions of Windows NT and MS Office. Nevertheless, as Gates has shown time and time again, he, Microsoft, and perhaps even this book you may ignore at your own peril. --Harry C. Edwards, Amazon.com --This text refers to an out of print or unavailable edition of this title.

Product Description

Most companies have a sizeable investment in technology but are realising only 20% of its potential benefit. BUSINESS @ THE SPEED OF THOUGHT introduces the concept of the digital nervous system which unites all systems and processes under one common infrastructure, allowing companies to make quantum leaps in efficiency, growth and profit. Using detailed tours of Microsoft and other major corporations, Gates demonstrates how integrated technology can transform any business by energizing its three major elements: customer/partner relationships, employees and process, and offers practical suggestions on how this can be achieved.

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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

14 Reviews
5 star:
 (7)
4 star:
 (3)
3 star:
 (1)
2 star:
 (1)
1 star:
 (2)
 
 
 
 
 
Average Customer Review
3.9 out of 5 stars (14 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

2 of 2 people found the following review helpful:
5.0 out of 5 stars Time for Business to get into IT, 21 Sep 2000
By A Customer
This review is from: Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library) (Paperback)
I found this book very useful in explaining the way that IT can be applied by businesses, large and small.

Although much of the information contained in the book is well recognised within the IT industry, the message still hasn't hit home for many business owners and managers.

Working in systems development, I still find that senior managers barely have a grasp of IT at all, let alone how it is going to shape their industry.

The message from this book is very timely, and is directed at the right audience. The limiting factor in business today is not IT, but people's ability to exploit it. I think that this has been true for a long time now !

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1 of 1 people found the following review helpful:
4.0 out of 5 stars GOOD BOOK SHAME ABOUT THE NARRATOR, 25 May 2001
By A Customer
THE BOOK IS VERY GOOD WITH INTERESTING TOPICS ETC. but the narrator is so boring! The man who reads this has no enthusiasm to his voice and just goes on in the same pitch throughout the whole cassette and you just find yourself drifting off and not listening. I thought it might just be me so got a second and third opinion and everyone agrees the guy audio version should be read by someone much more dynamic than this guy. Bill Gates obviously hasn't listened to tape!! Anyway the book itself is very good and well worth reading in its paper format! It is very interesting and covers all issues of the digital nervous system and how this will affect everyday life in the future. Quite exiting concepts for us all!
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1 of 1 people found the following review helpful:
5.0 out of 5 stars This book is a must to get the grey matter working, 22 Nov 1999
By 
This review is from: Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library) (Paperback)
For the budding entrepreneur or business man this is a must. All CEOs,directors should have it as a bible.
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