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Business Research Projects
 
 
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Business Research Projects [Paperback]

A.D. Jankowicz (Author)
4.5 out of 5 stars  See all reviews (2 customer reviews)
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Frequently Bought Together

Business Research Projects + Research Methods for Business Students + Writing Your Dissertation: The Bestselling Guide to Planning, Preparing and Presenting First-Class Work (The How to Series)
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Product details

  • Paperback: 416 pages
  • Publisher: Cengage Learning EMEA; 4th New edition edition (9 Dec 2004)
  • Language English
  • ISBN-10: 1844800822
  • ISBN-13: 978-1844800827
  • Product Dimensions: 18.8 x 2 x 24.4 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 404,676 in Books (See Top 100 in Books)

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Product Description

Product Description

Now in its fourth edition, this respected and comprehensive text and companion website provides a clear guide to planning and undertaking business research projects and dissertations. Dealing with every stage of project work - from inception, reviewing the literature, gathering and analysing the data, to writing up and presenting the report - this book is an ideal text for all students engaged in business research projects and dissertations, and their lecturers.

From the Author

New material in the third edition
Potential readers might like to see what's new in the third edition, as compared with the previous two. Apart from a larger and more user-friendly format, there are...

COMPLETELY NEW: Action checklists at the end of each chapter: work steadily through these as you read the book, and you've completed your research dissertation! Software for qualitative as well as quantitative analysis. Search strategies for electronic sources in literature reviewing. How to write a reference when you've cited an electronic source. Ethical guidelines for business research specifically, as opposed to research in general.

MORE on: Writing a research proposal for assessment by your tutor. Emergency techniques if you're not sure of the topic to choose. Sample marking schemes for different levels of dissertation. Discourse analysis.

DETAILED REVISIONS AND UPDATES of: Professional bodies' examination objectives. Turning an initial idea into a research objective. The epistemology of the research process. The Provenance Table: working out where your ideas are coming from. Integrated worked examples for questionnaire analysis. Academic rigour: all very well, but how do you achieve it in practical terms? --This text refers to an out of print or unavailable edition of this title.

Inside This Book (Learn More)
First Sentence
The emphasis of this first part is on project work as distinct from research principles (described in depth in Part 2) and empirical work (presented in Part 3). Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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10 of 11 people found the following review helpful
By A Customer
Format:Paperback
A practical and detailed guide for anyone undertaking a Business Research project. Particularly useful for those needing to write a dissertation as part of an MBA or other academic Business/ Management studies. The author gives advice and tips based on his experience as an assesor. Recommended for the book shelves of all Business study students.
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0 of 1 people found the following review helpful
Format:Paperback
Good condition book. One issue resolved immediately by the seller. Happy to recommend this seller.
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Amazon.com:  1 review
3 of 3 people found the following review helpful
Substantial, readable advice on tackling a thesis 6 Sep 2001
By Paul Rynne - Published on Amazon.com
Format:Paperback
When tackling an MBA thesis, this book was the best we came across. It is well-structured, written in a very readable style and has a good index. Jankowicz explains what is usually expected at various levels (from undergraduate to Ph.D.). The content is often academic, but if your thesis is supposed to have a serious academic component and you are interested in producing a solid report, that will help rather than hinder you. It's the kind of book interested students will dip into over and over again in the course of writing a thesis. Having Jankowicz on the shelf won't replace a helpful academic supervisor, but it will answer MANY questions, thus allowing you to use your supervisor's time more productively, for issues specific to your project. If your project is data-heavy, you will need other reference material; suggestions are provided in the book.
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