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Business Research: A Practical Guide for Undergraduate and Postgraduate Students
 
 
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Business Research: A Practical Guide for Undergraduate and Postgraduate Students [Paperback]

Jill Hussey , Roger Hussey
4.8 out of 5 stars  See all reviews (12 customer reviews)

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Paperback, 17 Jan 1997 --  
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Business Research: A Practical Guide for Undergraduate and Postgraduate Students Business Research: A Practical Guide for Undergraduate and Postgraduate Students 4.8 out of 5 stars (12)
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Product details

  • Paperback: 368 pages
  • Publisher: Palgrave Macmillan; First edition (17 Jan 1997)
  • Language English
  • ISBN-10: 0333607058
  • ISBN-13: 978-0333607053
  • Product Dimensions: 23 x 15.6 x 2.2 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Bestsellers Rank: 311,388 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

- Donna O'Brien, euphoric, nearly-finished dissertation student

I purchased this book some time ago and am now in the throes of a dissertation at Sheffield University. I just wanted to say thank you for writing such a wonderful book that explains everything really logically and is also inspiring and interesting! Yes, I never thought I would say that about research methods! It's worth every penny!
--This text refers to an alternate Paperback edition.

Review

"With an excellent new chapter on Troubleshooting, this text remains the best-value and most easily accessible textbook for students taking a Management or Accounting degree. Thoroughly recommended." --This text refers to an alternate Paperback edition.

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First Sentence
Although research is central to both business and academic activities, there is no consensus in the literature on how it should be defined. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

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Most Helpful Customer Reviews
7 of 7 people found the following review helpful
Lifesaving advice 10 July 2003
By A Customer
Format:Paperback
I was given this book by my disseration tutor to help me write my methodology for my MSc. I liked it so much, I bought the company. No, really I liked it so much I bought my own.

Not only did it help me explain my methodology, it offered advice on how to get started on the chapters I didn't know what to do with, what to do if I'd done nothing and the deadline loomed, how to analyse my data without killing myself over it and provided numerous examples of other peoples work. Despite having never written a dissertation before I feel confident that I'm on the right lines, and know where I'll turn if it all goes wrong and my tutor is unavailable. In fact I wish I'd bought it before I'd even started as the advice on chosing a research area would have been very useful in selecting a topic.

I can't recommend it enough. It may be a bit more pricey than some, but it offers much much more. If you're reading this knowing you'll never get it done, or not knowing what to do, this book can only help, and it won't make you feel a fool while you're doing it either.

PS I'd like to thak the authors for providing sensible, readable and valuable advice during the most stressful period of my academic career. You're as good as therapy and much cheaper!

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5 of 5 people found the following review helpful
By A Customer
Format:Paperback
Hussey & Hussey is a must for anyone doing an academic research especially if its a post graduate research. I found it was very informative and thought provoking in that research has to be seen to be unbiased.

The skills attained from using the book to complete my MBA dissertation is now part of the way I review and consider issues around me.

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4 of 4 people found the following review helpful
Format:Paperback
This thoroughly updated Second Edition is now an excellent introduction for both undergraduate and Masters students. The writing is clear, focussed and very student-friendly, with a minimum of jargon, and the structure of the book is also very clear. It will help students from the outset - choosing a research question - to the writing up and presentation of the results of their research project. It has a very good (if somewhat simplistic) chapter on overall research paradigms, which I have found to be especially useful for students undertaking a qualitative project for the first time. It has considerably more intellectual validity than many texts on 'case-study methods', as it is more in tune with current trends in qualitative research.
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Most Recent Customer Reviews
THIS BOOK DOES WHAT IT SAYS
An excellent book. This book was recommended to me at the start of my MA course. The book is broken down into learning modules, its easy to understand and explains all the... Read more
Published 7 days ago by ROCQUESTONE
Great research module and dissertation
These guys seem to have the market locked up for this subject as a number of dissertations I've read quote these writers. Read more
Published 3 months ago by Exmatelote
Vital for your dissertation
My MBA Dissertation Supervisor recommended this book before I started anything. I figured it was going to be dry, but it was written in a way that was easy to read. Read more
Published 14 months ago by NRHinWales
Essential reading for Post-grad research students
Very easy to follow, but in no way is this dumbing down research methods. At University of Winchester, Masters course in Business Management this is the one and only set book for... Read more
Published 14 months ago by seainland
Fantastic!
I've read several books on how to get a PhD and how to do business research, but this is the best of the lot, if you ask me. Read more
Published 19 months ago by A reader
Excellent guide for business research methodology
I was given this book by my tutor during my MSc dissertation research and I got exactly what I wanted: clear yet comprehensive explanations why and how to select the research... Read more
Published on 15 Mar 2009 by Liudmila Kisialiova
An invaluable guide to writing a dissertation
This book is probably the best coursework book I had on my MSc course. It clearly lays out how to approach a dissertation from start to finish. Read more
Published on 6 July 2006 by Scrimla
Great Book
An excellent book for everybody who has to prepare a dissertaion or a thesis. Written in simple language, easy to understand, providing vital information for the researcher.
Published on 23 Feb 2005
A practical and valuable book for business researchers
I found the book very useful when I was planning my business research methodology during my doctoral work. Read more
Published on 8 July 2000
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