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Business NLP For Dummies [Paperback]

Lynne Cooper
4.8 out of 5 stars  See all reviews (10 customer reviews)
RRP: 15.99
Price: 12.79 & FREE Delivery in the UK. Details
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Book Description

5 Dec 2008 For Dummies
Achieve business success with Neuro–linguistic Programming People around the globe use NLP to improve their communication skills, build rapport, make positive changes, and accomplish their goals. When used in a business context, NLP techniques can transform both your own and your team’s performances. This practical guide to NLP at work will help you increase your flexibility, become more influential, and achieve professional success, whatever your career. • Use NLP techniques in the workplace – overcome barriers to success and develop a winning mindset • Build effective working relationships – improve your communication skills and create rapport with your colleagues • Lead people to perform – enhance your ability to inspire peak performance • Make changes that drive success – set and achieve ambitious goals

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Product details

  • Paperback: 378 pages
  • Publisher: John Wiley & Sons; 1 edition (5 Dec 2008)
  • Language: English
  • ISBN-10: 0470697571
  • ISBN-13: 978-0470697573
  • Product Dimensions: 23.1 x 18.5 x 2.3 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Bestsellers Rank: 33,607 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Lynne Cooper is an accredited Coach and Coaching Supervisor who works with individuals, teams and organisations to dramatically change thinking, behaviours and performance. Experienced in the application of NLP and Clean Language in organisations, she co-developed the Five-Minute Coach as a tool for busy managers to transform the way they, and their teams, work.
Lynne is the author of Business NLP for Dummies, a comprehensive description of the practical application of NLP to help organisational performance, and the co-author of The Five-Minute Coach: Improve performance - rapidly. Lynne is the Managing Partner of Change Perspectives Partnership which specialises in developing leaders and transforming individual and business performance.

Product Description

Review

"Three cheers then for the "For Dummies" outfit that has produced a lucid, practical guide...I found an enthusiastic, user friendly guide." (Personnel Today, January 27th 2009)

From the Back Cover

People around the globe use NLP to improve their communication skills, build rapport, make positive changes, and accomplish their goals. When used in a business context, NLP techniques can transform both your own and your team's performances. This practical guide to NLP at work will help you increase your flexibility, become more influential, and achieve professional success, whatever your career.

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

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Most Helpful Customer Reviews
14 of 14 people found the following review helpful
5.0 out of 5 stars A really useful NLP book 16 Jun 2009
Format:Paperback
As a trained NLP practitioner who uses NLP I had some concern that this book was written for "Dummies", but I bought it because it had so much content, whereas some other business NLP books are a bit lightweight. I was really pleased to find lots of useful and straightforward applications of NLP in an organisational context, some I had never thought of, and some I just previously hadn't had the confidence to use. Glad I bought it - I've definitely got my money's-worth already.
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4 of 4 people found the following review helpful
5.0 out of 5 stars NLP made accessible 25 Nov 2011
Format:Paperback
What an ingenious inclusion for the Dummies' guides. Not only does Ms Cooper ensure the concepts of NLP are accessible, she applies them to real situations in the business environment. There is nothing more disengaging than all theory and no scenarios. I found Chapter 15: Maximising Success through Change particularly enlightening and feel it should be prerequisite reading for any MD considering introducing change in their organisations. Congratulations to Ms Cooper who so evidently has a breadth of experience of NLP and can articulate it so proficiently.
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7 of 8 people found the following review helpful
4.0 out of 5 stars A great intro to NLP....lots of typos though! 28 Jan 2010
By Squonk
Format:Paperback
This book was my first real introduction to NLP and I found it very informative and insightful. By the end I was gagging to learn more about NLP. What let this book down though was the amount of typos; these are distracting and can disturb a train of thought. For a "Dummies" book, I found this surprising. Toward the second half of the book I seemed to find a typo/error every second page. Just looking at the book now I see these examples: page 283 "using others' patterns iwhen communicating with them", page 281 "some people have old me". These are not deal-breakers but they do detract from an otherwise excellent book.
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1 of 1 people found the following review helpful
4.0 out of 5 stars Simple to read and understand 17 May 2012
By Mike H
Format:Paperback|Verified Purchase
This book is exactly as it sounds: informative, simply to understand, clear and concise to the level expected. As reviewed previously it gives you a good base to then go and research further.
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1 of 1 people found the following review helpful
5.0 out of 5 stars great gift 23 May 2011
By gift
Format:Paperback
I purchased this book as a gift for a colleague and it was received with great enthusiasm! I haven't heard yet from the owner about the content but from what I've seen myself I am positive it's a good book. "For dummies" books are often great gift ideas since they are useful, do not take much of your time and you can find one for any interest/taste.
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