Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow′s enterprises. If your organization needs to adapt to harsh new realities, but you don′t yet have a strategy that will get you out in front of your competitors, you need Business Model Generation . Co–created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4–color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game–changing business model––or analyze and renovate an old one. Along the way, you′ll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you′re ready to change the rules, you belong to "the business model generation!"
Business Model Generation
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‘…an impressively comprehensive compendium of many of the most current ideas concerning the structure and development of businesses.′ (Anglohigher.com, May 2011). ‘... this handbook is likely to prove an excellent help for evaluating business models’. (Anatello.com, July 2011).
From the Back Cover
You′re holding a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow′s enterprises. It′s a book for the business model generation. Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models. Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model – or craft a new one. CHANGE THE WAY YOU THINK ABOUT BUSINESS MODELS Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model — or analyze and renovate an old one. CO–CREATED BY 470 STRATEGY PRACTITIONERS Business Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty–five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie–flat design that enables immediate hands–on use. DESIGNED FOR DOERS Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs — and leaders of all organizations.
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Most Helpful Customer Reviews
19 of 19 people found the following review helpful
Format:Paperback
There are not many books that present clear and compelling ideas in a graphically engaging format, with a wealth of real-world examples. This is one of the few.
I come from an enterprise architecture background and I have found in this book a practical and down-to-earth modelling approach for Business Architecture.
At last!
I come from an enterprise architecture background and I have found in this book a practical and down-to-earth modelling approach for Business Architecture.
At last!
15 of 15 people found the following review helpful
5.0 out of 5 stars
"Business Model Generation" is quite easily the smartest business book I've ever read!
9 Nov 2010
By Ravi Butalia
Format:Paperback
Content: Understanding the relationships between the nine key principles - customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships and cost structure - enables one to figure out fairly fast how and why businesses function the way they do. Also, at a very early stage, it becomes clear what is not working in ones own business as well as others. The nine principles or, key elements, can all be explained on one piece of paper, and that is where design thinking comes in. Instead of writing long, arcane and stuffy business plans, this is what one ought to do - figure it all out on one piece of paper first. That said, there are as many permutations and combinations of the nine elements. The authors give examples of how the business models for Google, Apple iPod, etc. work - very, very insightful!
Design: The design of the book has surely got to be one of its greatest plusses - it is a joy to behold. The horizontal format fits naturally in ones hands. The drawings, diagrams, paper, typeface, colours, printing, binding - everything has been carefully thought out, so much so that the design motivates one to learn faster and enjoy the process. Most business plan books are excruciatingly boring and painful to read. The way this book has been designed makes it fast and easy to understand fundamental business processes. Other business books ought to take their lead from this one.
Presentation & Production: The book was co-created by 470 participants from 45 countries. It just goes to show how much time and consideration has been invested in planning the book. It shows in the way the book has been produced. Business Model Generation is an aesthetic delight, making the book memorable and inspiring.
Price: Amazon gave me an almost 50% discount, making the book all the more attractive!
The prospective buyer may consider downloading an excellent free PDF from SlideShare to get an insight into the book before ordering it: [...]
This book really makes me smile! I get so much pleasure and knowledge out of it! "
Design: The design of the book has surely got to be one of its greatest plusses - it is a joy to behold. The horizontal format fits naturally in ones hands. The drawings, diagrams, paper, typeface, colours, printing, binding - everything has been carefully thought out, so much so that the design motivates one to learn faster and enjoy the process. Most business plan books are excruciatingly boring and painful to read. The way this book has been designed makes it fast and easy to understand fundamental business processes. Other business books ought to take their lead from this one.
Presentation & Production: The book was co-created by 470 participants from 45 countries. It just goes to show how much time and consideration has been invested in planning the book. It shows in the way the book has been produced. Business Model Generation is an aesthetic delight, making the book memorable and inspiring.
Price: Amazon gave me an almost 50% discount, making the book all the more attractive!
The prospective buyer may consider downloading an excellent free PDF from SlideShare to get an insight into the book before ordering it: [...]
This book really makes me smile! I get so much pleasure and knowledge out of it! "
5 of 5 people found the following review helpful
By Rolf Dobelli
TOP 500 REVIEWER
Format:Paperback
A different kind of business world calls for a different kind of business manual, and that's what Alex Osterwalder and Yves Pigneur have achieved in their New Age guide to contemporary business modeling. Abetted by their "Business Model Innovation Hub" - with 470 online collaborators in 45 countries - Osterwalder and Pigneur practiced what they preached when they applied their modeling concepts to the book's production. And the concepts are not just theories: major companies such as IBM and Ericsson are converts to the "Business Model Canvas," a low-tech template for brainstorming and visualizing corporate roles and processes. The book's breezy, colorful format, replete with photos, drawings, charts and graphics, belies its intensely researched and reality-grounded content. A big sheet of paper and a slew of Post-it notes are all you need to get started; that, and the combined creativity, intellect and persistence your team brings to the project. getAbstract heartily recommends this comprehensive, pictorial handbook to entrepreneurs and business leaders looking to create or redesign their business models.
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Most Recent Customer Reviews
5.0 out of 5 stars
Very good
Great model to create an overview of a company and stimulate new ideas for the future. The book is simple written and built with a lot of example that can help the reader to be... Read more
Published 3 days ago by Slaystef
5.0 out of 5 stars
Easy to digest - full of tools to use
I told myself I was going to take it easy, to absorb the content and tools one at a time, but I couldn't help myself!
1 weekend and I had finished it! Read more
1 weekend and I had finished it! Read more
Published 13 days ago by JonnyC
4.0 out of 5 stars
Satisfied
the book arrived on time, undamaged, great quality and safely. The purchase did not disappointed me and was worth every cent.
Published 26 days ago by Kristina Serovaite
5.0 out of 5 stars
Excellent Information
Although i haven't read it all, I have found the information given very usefull. Good info i can apply to my business
Published 1 month ago by Debbie Papaioannou
5.0 out of 5 stars
Excellent
A refreshing and useful business book - if you are looking for fresh ideas to regenerate your business or are thinking of starting up then this is the book for you!
Published 1 month ago by Madmeerket
5.0 out of 5 stars
A must have book for your collection
Most small businesses do not have the resources or time to study business modelling theory in any depth. Read more
Published 1 month ago by L. Prunty
5.0 out of 5 stars
Just what I needed
As a new startup I haven't the time, or manpower, to deliberate business modelling theory for days on end. Read more
Published 2 months ago by Sam Isaacs
5.0 out of 5 stars
essential in business
This is a step changer. If you are in business then you need to work on the business probably more than working in the business. Read more
Published 2 months ago by Haydn Jones
5.0 out of 5 stars
Seminal
This is without doubt a seminal book and possibly the most important I have seen in the space. Anyone interested in business, strategy, marketing, entrepreneurship and innovation... Read more
Published 2 months ago by Mr. Owen Ashby
5.0 out of 5 stars
fun to read and look through
it's a good book in a good shape. i love the content and how it's written, plus the delivery was good.
i would recoment it to someone who is interested in this subject.
i would recoment it to someone who is interested in this subject.
Published 2 months ago by Natalia Kotowska
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