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Product Description
Product Description
Discover what it takes to become a global business leader and the success secrets you can use on your own road to the top. Look behind every breakthrough business success and you'll find personal stories of individuals persevering against monumental odds. "Profiles in Business Success" provides a revealing examination of 55 such stories and shows what it really takes to succeed in business. Covering a wide range of industry leaders, this behind-the-scenes book details: how Oprah Winfrey became a billionaire media mogul by refusing to settle for 'good enough'; how Gap CEO Mickey Drexler built a $9 billion-a-year retail business by ignoring self-pronounced experts to heed the advice of 12-year-olds; and, how Walt Disney changed the face of entertainment by paying attention to everything except making money.What made Nike cofounder Bill Bowerman push forward when shoe companies badly rejected his revolutionary sneaker design? How did eBay founder Pierre Omidyar see what everyone else missed? "Business Leaders & Success" answers these questions and more as it examines how 55 innovators reached the pinnacle of success in the competitive business arena. "Investor's Business Daily" provides critical, no-nonsense finance and investing information to nearly a million readers every day. Known for its innovative approach and straightforward analysis, it's one of today's most essential tools for empowering individual and institutional investors.
From the Back Cover
Discover what it takes to become a global business leader and the success secrets you can use on your own road to the top
Look behind every breakthrough business success and you'll find personal stories of individuals persevering against monumental odds. Profiles in Business Success provides a revealing examination of 55 such stories and shows what it really takes to succeed in business.
Covering a wide range of industry leaders, this behind-the-scenes book details:
- How Oprah Winfrey became a billionaire media mogul by refusing to settle for "good enough"
- How Gap CEO Mickey Drexler built a $9 billion-a-year retail business by ignoring self-pronounced experts to heed the advice of 12-year-olds
- How Walt Disney changed the face of entertainment by paying attention to everything except making money
What made Nike cofounder Bill Bowerman push forward when shoe companies badly rejected his revolutionary sneaker design? How did eBay founder Pierre Omidyar see what everyone else missed? Business Leaders & Success answers these questions and more as it examines how 55 innovators reached the pinnacle of success in the competitive business arena.
Investor's Business Dailyprovides critical, no-nonsense finance and investing information to nearly a million readers every day. Known for its innovative approach and straightforward analysis, it's one of today's most essential tools for empowering individual and institutional investors. Visit online at www.investors.com
Inside This Book
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First Sentence
Track coach Bill Bowerman was eating breakfast one morning in 1971 when his wife, Barbara, opened the waffle iron to pour another serving. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Track coach Bill Bowerman was eating breakfast one morning in 1971 when his wife, Barbara, opened the waffle iron to pour another serving. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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3 reviews
11 of 11 people found the following review helpful
Good stories but you can get the information for free.
6 Mar 2004
Format:Paperback
I love the Leaders & Success page in Investor's Business Daily however I feel that creating a book with just leaders & success articles from past issues (all of these I am sure you can find via investors.com's archive search, which is free) is a terrible way to go about it. I bought this book when it first came out under the impression that it was never before seen Leaders and Success type articles.... I was wrong, and very disappointed.
The one thing that I like about this book is they have their best leaders & success articles compiled in a book format for easy pleasure reading, and at $8.78 at it is a time saving bargain.
Reed Floren
2 of 2 people found the following review helpful
A little bit more than who's who, but definitely not how they achieved greatness
7 Nov 2005
Format:Paperback
Simple arithmetic and you know it's stupid to expect much from a 227 content book that attempts to tell the success stories and forumlas of 55 business leaders. Definitely everyone of them deserves its own biography instead of an average 4.13 pages. So I had lowered my standard before I read it. Still I had been quite disappointed. All passages were columns published previously on IBD written by different reporters that not only the writing style but the focus on individual leaders fluctuated much between hard data/history and success formula, primarly on the former. I am sorry that I could gain little knowledge/insight (that I really wanted to learn "how" they succeeded) during the reading. I felt even worse after reading from the previous reviewer that the content had been available on the net. In short, please give this book a pass!
Great stories
14 Nov 2009
Format:Paperback
ESPECIALLY FOUND THE SECTION ON OPRAH WINFREY INTERESTING. AN SMOOTH, EASY, INTERESTING READ. LEARN SOME OF THE GREAT SECRETS OF THE PROS. WE ENJOYED IT.
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