If you want to discover: how to use your coaching skills to build a successful business; how to turn seemingly small things into a major competitive advantage that will set you ahead of other coaches; how to identify the things that impact your performance with potential clients and then turn them into paying customers; how to kick your own Fred 'out of your life when you need to'; and, how to re-engage with the excitement you felt when you first decided to become your own boss, then this book is for you. It removes the mystique and distills all of these things and more into a method that works. Thought provoking, practical and humorous, with real examples to illustrate how to get things done, this book will help great coaches to have a great business.