- Hardcover: 280 pages
- Publisher: Princeton University Press; illustrated edition edition (1 July 2008)
- Language English
- ISBN-10: 0691131252
- ISBN-13: 978-0691131252
- Product Dimensions: 23.2 x 16.5 x 2.6 cm
- Amazon Bestsellers Rank: 624,920 in Books (See Top 100 in Books)
- See Complete Table of Contents
Building a Global Bank
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Review
[T]he Santander experience is worth reading about and Building a Global Bank offers an excellent opportunity to do so. In addition to archival materials and secondary sources, the authors draw extensively on myriad interviews with financial industry leaders, policymakers, and journalists. In doing so, they write for a general audience and offer an accessible and data-rich institutional history, complete with a detailed . . . chronology of the bank's evolution and several citation-filled pages of endnotes. -- Joseph M. Santos, EH.net
Guillén and Tschoegl provide an astute analysis of the management style and organizational structure of Santander, focusing on their strategy for internationalization. -- Alan M. Rugman, Administrative Science Quarterly
Guillén and Tschoegl provide an astute analysis of the management style and organizational structure of Santander, focusing on their strategy for internationalization. -- Alan M. Rugman, Administrative Science Quarterly
Product Description
In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars--an acquisition that made Santander one of the ten largest financial institutions in the world. Here, Mauro Guillén and Adrian Tschoegl tackle the question of how this once-sleepy, family-run provincial bank in a developing economy transformed itself into a financial-services group with more than sixty-six million customers on three continents.
Founded 150 years ago in the Spanish port city of the same name, Santander is the only large bank in the world where three successive generations of one family have led top management and the board of directors. But Santander is fully modern. Drawing on rich data and in-depth interviews with family members and managers, Guillén and Tschoegl reveal how strategic decisions by the family and complex political, social, technological, and economic forces drove Santander's unprecedented rise to global prominence. The authors place the bank in this competitive milieu, comparing it with its rivals in Europe and America, and showing how Santander, faced with growing competition in Spain and Europe, sought growth opportunities in Latin America and elsewhere. They also address the complexities of managerial succession and family leadership, and weigh the implications of Santander's stellar rise for the consolidation of European banking.
Building a Global Bank tells the fascinating story behind this powerful corporation's remarkable transformation--and of the family behind it.
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First Sentence
Banco Santander is an oddity in the big leagues of global banking. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index
Banco Santander is an oddity in the big leagues of global banking. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index
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6 May 2009
Format:Hardcover
It is well written and comprehensive. I have used it as part of a research on global banking. The book is detailed enough and it links very well to theoretical frameworks on global/international banking. It met my expectations.
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