In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries would be larger than the G6 economics within 40 years, muscling their way to economic dominance and powering past developed countries such as the United Kingdom, Germany, and Japan. This book focuses on the technology and technology-enabled services that underpin this revolution. The editor analyses the reasons why these four countries are in a unique position to lead a 21st century growth in international services. He then features 12 chapters written by the most important chief executives from the BRICs service economy.
Building a Future with BRICs: The Next Decade for Offshoring
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In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries would be larger than the G6 economics within 40 years, muscling their way to economic dominance over the coming decades, and powering past developed countries such as the United Kingdom, Germany, and Japan. This book focuses on the technology and technology-enabled services that underpin this social and economic revolution. The editor analyses the reasons why these four countries are in a unique position to lead a 21st century growth in international services. He then features 12 chapters written by the most important chief executives from the BRICs service economy. Indian technology leaders, such as Nandan Nilekani (Infosys), Shiv Nadar (HCL), and Rajendra Pawar (NIIT), feature alongside their peers from Brazil, Russia, and China outlining their views on the next decade for offshoring.
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Most Helpful Customer Reviews
Format:Hardcover
On the face of it the book promises a lot: what the future of outsourcing might hold with contributions by industry leaders from the four countries (Brazil, Russia, India and China) identified by Goldman Sachs.
Any business considering offshore outsourcing, and even those not thinking about it, may benefit from the insights presented here. But the book suffers from often one-sided views of its contributors and at times contradicting figures and estimates.
Moreover, while the BRICs theory is interesting, many argue that the idea that these four nations may necessarily become offshore outsourcing leaders does not necessarily follow.
The editor's introduction serves well to familiarise the reader with the BRICs context laying down the Goldman Sachs projections, followed by a discussion on virtualisation and the changing nature of the web. The following four sections, each devoted to one of the BRICs countries, present contributions from the various leaders of the offshore outsourcing industry.
The contributions are insightful and informative of the development of the IT industry in general in these countries from a historical perspective. Industry leaders highlight the strengths offered by the national and economic circumstances, along with the challenges they pose.
A couple of good chapters worth mentioning include one by Maia (of Vetta Technologies, Brazil) on driving up the value of outsourcing contracts, and by Pawar (of NIIT, India) on the Century of the Mind.
Some of the essays do, however, digress way beyond the focus on offshoring, divulging details and economics of a country unnecessarily. Also some basics on outsourcing and strategy are repeated over and over again, perhaps unavoidable in a book with a multitude of contributors.
The book concludes with a contribution by the editor attempting to summarise the contents of the 12 main chapters. Adding nothing significant and written seemingly hastily, the conclusion could have been more useful.
Readers interested in offshoring will certainly find some of the sections interesting. I found the sections on Brazil and India well written.
Any business considering offshore outsourcing, and even those not thinking about it, may benefit from the insights presented here. But the book suffers from often one-sided views of its contributors and at times contradicting figures and estimates.
Moreover, while the BRICs theory is interesting, many argue that the idea that these four nations may necessarily become offshore outsourcing leaders does not necessarily follow.
The editor's introduction serves well to familiarise the reader with the BRICs context laying down the Goldman Sachs projections, followed by a discussion on virtualisation and the changing nature of the web. The following four sections, each devoted to one of the BRICs countries, present contributions from the various leaders of the offshore outsourcing industry.
The contributions are insightful and informative of the development of the IT industry in general in these countries from a historical perspective. Industry leaders highlight the strengths offered by the national and economic circumstances, along with the challenges they pose.
A couple of good chapters worth mentioning include one by Maia (of Vetta Technologies, Brazil) on driving up the value of outsourcing contracts, and by Pawar (of NIIT, India) on the Century of the Mind.
Some of the essays do, however, digress way beyond the focus on offshoring, divulging details and economics of a country unnecessarily. Also some basics on outsourcing and strategy are repeated over and over again, perhaps unavoidable in a book with a multitude of contributors.
The book concludes with a contribution by the editor attempting to summarise the contents of the 12 main chapters. Adding nothing significant and written seemingly hastily, the conclusion could have been more useful.
Readers interested in offshoring will certainly find some of the sections interesting. I found the sections on Brazil and India well written.
Most Helpful Customer Reviews on Amazon.com (beta)
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1 of 1 people found the following review helpful
5.0 out of 5 stars
Good starting point!
27 April 2010
By Oswaldo L. Bracco
- Published on Amazon.com
Format:Paperback|Amazon Verified Purchase
My daughter will study Intl Relations in the American University in Washington. We were looking for a book to her, a sort of BRICS introduction. After identifying 3 options, she decided for this one. We received the book and it seems to be exactly what she needed: comprherensive but not borring; provides high level information. Good starting point!
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