Product Description
Don′t risk a small fortune trying to make a big one. Let acclaimed consultant Don Debelak show you how to get your exciting new product off the drawing board and into the marketplace––without losing your shirt! In this book, you′ll learn what every inventor and entrepreneur needs to know about manufacturing techniques, product design, distribution channels, patents, licensing, and cash flow. You′ll also discover how to handle some very tricky issues that are crucial to your success, including
∗ Knowing when your product is market ready
∗ Creating a step–by–step product–to–market strategy
∗ Adjusting your strategy to changing market conditions
∗ Finding financial help from investors, manufacturers, and distributors
∗ Having manufacturers pay development costs prior to licensing
Also available from the Entrepreneur Magazine library:
∗ The Entrepreneur Magazine Small Business Advisor
∗ The Entrepreneur Magazine Small Business Answer Book
∗ Guide to Integrated Marketing
∗ Human Resources for Small Businesses
∗ Making Money with Your Personal Computer
∗ Small Business Legal Guide
∗ Starting a Home–Based Business
∗ Starting an Import/Export Business
∗ Successful Advertising for Small Businesses
SPECIAL OFFERS!
FREE issue of Entrepreneur Magazine
∗ 50% discount on Entrepreneur Magazine subscription
∗ 1/2 price admission to any Entrepreneur Magazine Small Business Expo
∗ Discount on American Entrepreneurs Association membership
See details and coupons in back of book.
From the Back Cover
Don′t risk a small fortune trying to make a big one. Let acclaimed consultant Don Debelak show you how to get your exciting new product off the drawing board and into the marketplace—without losing your shirt! In this book, you′ll learn what every inventor and entrepreneur needs to know about manufacturing techniques, product design, distribution channels, patents, licensing, and cash flow. You′ll also discover how to handle some very tricky issues that are crucial to your success, including
- Knowing when your product is market ready
- Creating a step–by–step product–to–market strategy
- Adjusting your strategy to changing market conditions
- Finding financial help from investors, manufacturers, and distributors
- Having manufacturers pay development costs prior to licensing
ENTREPRENEUR Magazine is the banner publication of the Entrepreneur Magazine Group. It has the largest newsstand circulation of any business monthly with a total ABC–audited circulation of 410,000. DON DEBELAK is President of DSD Marketing, an inventor assistance firm. He has personally helped more than 100 entrepreneurs market and sell their products successfully.
Also available from the Entrepreneur Magazine library:
- The Entrepreneur Magazine Small Business Advisor
- The Entrepreneur Magazine Small Business Answer Book
- Guide to Integrated Marketing
- Human Resources for Small Businesses
- Making Money with Your Personal Computer
- Small Business Legal Guide
- Starting a Home–Based Business
- Starting an Import/Export Business
- Successful Advertising for Small Businesses
SPECIAL OFFERS!
FREE issue of Entrepreneur Magazine
- 50% discount on Entrepreneur Magazine subscription
- 1/2 price admission to any Entrepreneur Magazine Small Business Expo
- Discount on American Entrepreneurs Association membership
See details and coupons in back of book.
About the Author
DON DEBELAK is President of DSD Marketing, an inventor assistance firm. He has personally helped more than 100 entrepreneurs market and sell their products successfully. --This text refers to the Hardcover edition.
