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Brilliant Selling: What the Best Sales People Know, Do and Say
 
 
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Brilliant Selling: What the Best Sales People Know, Do and Say [Paperback]

Jeremy Cassell , Tom Bird
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Product Description

Product Description

Everyone has the potential to be brilliant at selling.

Whether you are new to selling or want to take yourself to the next level, Brilliant Selling will give you a solid foundation of sales techniques to guarantee your success. Free from trademarked sales processes and models, you’ll read sound advice from sales professionals who know exactly what works and what doesn’t in the real world.

As well as all the key selling skills, you’ll find out exactly what it takes to get the mindset and attitude of a brilliant sales person – you’ll discover you can sell anything you want and targets are always achievable. It’s easy if you know how!

  • Plan
  • Persuade
  • Negotiate
  • Collaborate
  • Sell!

Outstanding features:

How to influence anyone - includes building credibility (through knowledge, personal impact, preparation, managing meetings, etc) and establishing rapport (match, pace and lead body language, voice and words, etc)

Give before getting - to establish strong and long-lasting customer relationships.

Truly understand what your customer wants and how to put this into practice.

From the Back Cover

Want to beat your sales target?

You can sell anything you want and targets are always achievable – Brilliant Selling will show you how. Whether you’re new to selling or want to take yourself to the next level, Brilliant Selling will show you how to instantly improve your sales performance.

Packed with practical tips and advice from sales professionals who know what works, and what doesn’t, you’ll discover trade secrets to guarantee your success. As well as learning all the key skills, you’ll find out how to use your personality to perfect your technique and understand customer’s needs so that you’re always one step ahead.

Get ready to succeed!

Brilliant outcomes:

·         Learn how to influence anyone

·         Understand the importance of giving before getting

·         Discover what your really customer wants

About the Author

Jeremy Cassell has worked as a freelance trainer for 12 years. Before that he was National Training Manager for L’Oreal and National Sales Training Manager for Walker’s, part of Pepsi. Before entering the business world, he gained experience in teaching English and history. He has worked as a TEFL teacher and is an NLP Master Practitioner and trainer.

 

Tom Bird. Tom’s business career stretches over 20 years and spans sales and sales management as well as personal development and performance improvement. He is a director of RTP and has been involved professionally in developing people to realise more of their potential since 2000. To supplement his business experience Tom qualified as a Master Practitioner of NLP (the study of modelling success) and achieved a Post Graduate Diploma in Coaching and Development.

--This text refers to an alternate Paperback edition.
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