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Breakout Strategy: Meeting the Challenge of Double-Digit Growth [Hardcover]

Sydney Finkelstein , Charles Harvey , Thomas Lawton
5.0 out of 5 stars  See all reviews (2 customer reviews)
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Price: 14.73 & FREE Delivery in the UK. Details
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Book Description

2007

Companies that purposefully set out to excel are remarkably few and far between.

The number of those who have a strong, well-thought out strategy for success are even fewer.

Based on five years of research and field-testing, Breakout Strategy gives you a “fast track” strategic vision that can push your company to incredible new rates of growth and expansion. Strategy and leadership experts Sydney Finkelstein, Charles Harvey, and Thomas Lawton show how to craft a strategy that fits your business, whether you're a small start-up or an established national or international company. They also give you the tools to adapt that strategy as you grow and expand. Their system features five key initiatives:

  • Create a workable vision by understanding the needs and aspirations of a company
  • Face customers with a value proposition that covers all the important bases
  • Align what a business does with what the customer truly desires
  • Balance the people and process sides of business to deliver on promises
  • Liberate the energies of any strategy's toughest critic-those who work within the business

Breakout Strategy puts these initiatives in context by examining how diverse companies achieved breakout growth, including jetBlue, Harley Davidson, and Starbucks. It also sheds light on how a poor strategy can topple a once-successful company off the pedestal of market dominance, such as Krispy Kreme's overly ambitious expansion strategy that stretched the company and the brand too thin.

With the systematic approach in Breakout Strategy, you'll be able to travel the fast track to market triumph, leaving your competitors struggling to catch up.


Frequently Bought Together

Breakout Strategy: Meeting the Challenge of Double-Digit Growth + Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant
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Product details

  • Hardcover: 346 pages
  • Publisher: McGraw-Hill; 1st edition (2007)
  • Language: English
  • ISBN-10: 0071452311
  • ISBN-13: 978-0071452311
  • Product Dimensions: 3.1 x 16.5 x 23.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 286,542 in Books (See Top 100 in Books)

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Product Description

Review

While Blue Ocean Strategy is elegantly written, Breakout Strategy
is more relevant for practising managers... I would highly recommend it.
-- Institute of Leadership and Management Edge Magazine, July 2007

From the Inside Flap

Companies that purposefully set out to excel are remarkably few and far
between.

The number of those who have a strong, well-thought out strategy for
success are even fewer.

Based on five years of research and field-testing, Breakout Strategy gives
you a "fast track" strategic vision that can push your company to
incredible new rates of growth and expansion. Strategy and leadership
experts Sydney Finkelstein, Charles Harvey, and Thomas Lawton show how to
craft a strategy that fits your business, whether you're a small start-up
or an established national or international company. They also give you the
tools to adapt that strategy as you grow and expand. Their system features
five key initiatives:

Create a workable vision by understanding the needs and aspirations of a
company
Face customers with a value proposition that covers all the important bases

Align what a business does with what the customer truly desires
Balance the people and process sides of business to deliver on promises
Liberate the energies of any strategy's toughest critic-those who work
within the business
Breakout Strategy puts these initiatives in context by examining how
diverse companies achieved breakout growth, including jetBlue, Harley
Davidson, and Starbucks. It also sheds light on how a poor strategy can
topple a once-successful company off the pedestal of market dominance, such
as Krispy Kreme's overly ambitious expansion strategy that stretched the
company and the brand too thin.

With the systematic approach in Breakout Strategy, you'll be able to travel
the fast track to market triumph, leaving your competitors struggling to
catch up.


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Most Helpful Customer Reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Excellent Stimulating Book 27 July 2012
Format:Hardcover|Verified Purchase
I am in banking and bought this book to look at alternative views on strategy.

The book was very stimulating so I invited one of the authors to present to the senior mgmt team in the bank that was very well received.

Highly recommend it.
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Format:Hardcover
I found this book very interesting, because it analyses, step by step, what is a Breakout Strategy, its main components, and the reasons of the successful Breakout Strategies ( and the reasons for the failures). In every paragraph there are several examples from well known companies.
I consider this book probably even better then "Blue Ocean Strategy", that deals with a similar subject.
Blue Ocean is perhaps more clear as text, but also more limited in scope.
Instead Breakout Strategy,has a wider scope,but its writing is sometimes quite heavy, and this may put off some readers.
In conclusion, if you are interested in the subject, you'll find it a worthy investment.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 5.0 out of 5 stars  1 review
5 of 5 people found the following review helpful
5.0 out of 5 stars Break out and buy this book! 13 Jan 2007
By Robert E. Tevis - Published on Amazon.com
Format:Hardcover
"Breakout Strategy" is a sophisticated handbook on business strategy that provides a clear framework for what has worked in the past and why it has. Success depends upon your ability to "break out" out of the status quo, take action, and stand apart from others.

Through rich examples culled from a deep understanding of business history, Finkelstein, Harvey, and Lawton take you through both the winners and the losers and identify why they won or lost. These examples form clear archetypes which, when placed in an easy-to-understand framework, turn the book into a useful business tool. You can just mirror the patterns set by those successful who have gone before and broken away in their fields.--to take your business to the next level.

Few stones are left unturned when it comes to a frank look at business. For me, the most interesting section was "Breakout Leadership" where the authors suggest leaders face up to "negative capabilities." They describe leaders who try to put such a good face on everything that they end up stifling debate, change, and eventually growth and survival. I have personally seen examples of unbridled optimism among an executive team that truly created the "culture of silence" the authors describe--with the inevitable negative consequences for the business. As they say, "There is a fine line between appropriate confidence and over-the-top arrogance, and the best breakout leaders understand that they can't cross that line."

This is an eloquently written book for the erudite business person--a useful handbook which you can refer to again and again to practice and perfect your business strategy. Breakout out of what you are doing right now and get this book!
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