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Braun Series 7 790cc-4 Men's Electric Shaver with Cleaning Centre

from Braun
668 customer reviews
| 20 answered questions

Price: £119.99 & FREE Delivery in the UK. Details
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10 new from £119.99
  • Braun series 7 with Sonic technology. Even removes hair as short as 0.05 mm
  • Sonic Technology with 10,000 micro vibrations - reads your face and adjusts to the density of your beard for most thorough shave
  • Three personalisation modes for an adjustable close shave that fits your beard and skin: Extra sensitive, normal and intensive
  • Patented ActiveLift captures flat-lying hair even in problem areas like neck. OptiFoil - enhanced foil for apt closeness that lasts longer
  • Clean and charge system - at a touch of a button automatically cleans, charges and lubricates to keep the shaver like new every day. 100% waterproof and fully washable (IPX7 tested). Comes with pouch and very precise LCD display

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£119.99 & FREE Delivery in the UK. Details In stock. Dispatched from and sold by Amazon. Gift-wrap available.

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Special Offers and Product Promotions

Style Name: 790cc-4
  • Please note this product contains a pressurised or flammable element which classes it as hazardous for transportation, and can only be delivered inside mainland UK. For more information please see our delivery restrictions.

  • Find the right grooming gear for you using our Braun shaver and trimmer comparison chart.

  • Visit the Men's Grooming Store to explore the full range of grooming products including electric shavers, razors, beard trimmers and hair clippers, from brands including Braun, Philips Gillette and Remington.

  • This product comes with a two-pin UK plug that is only suitable for two-pin UK electrical sockets, which are often found in bathrooms. A three-pin UK adaptor is necessary for use in standard UK three-pin electrical sockets. Click here to browse three-pin UK adaptors at (Page will open in a new tab.)

Important Information

Legal Disclaimer:
Unless expressly indicated otherwise, is not the manufacturer of the products sold on this site. Actual product packaging and materials may contain more and different information than what is shown on our website. We recommend that you do not rely solely on the information presented on our website. Please always read labels, warnings, and directions provided with the product before using or consuming the product. Please see our full disclaimer below.

Product Description

Style Name:790cc-4

Product Description

The Braun 790 for your perfect shave

The Series 7 features intelligent sonic technology with 10,000 micro-vibrations helps to capture more hair with every stroke for a thorough and comfortable shave. The OptiFoil technology helps deliver perfect closeness and skin comfort, for smoothness that lasts all day. The 790 comes with Braun's intelligent Clean & Renew System, for extra cleanliness and convenience. Plus the ergonomic shaver features Braun’s ultimate LCD display.

Sonic Technology
Sonic Technology helps capture more hair
Three personalisation modes
Sensitive and Intensive personalisation modes
Precision Trimmer
Precision Trimmer
Waterproof and washable
Waterproof and washable
LCD display
LCD display
Li-Ion battery
Li-Ion battery

Braun electric shavers offer all kinds of benefits over wet shaving. They give you the closeness you need for smooth results that last all day. There is less pulling and tugging, which can cause irritation during or after a shave. They are also easy to use, with less mess and a simple cleaning process.

Shaver features include:

Sonic micro-vibration technology for maximum comfort: The 790 features innovative Sonic Technology that delivers 10,000 micro-vibrations with every stroke to soothe your skin while you shave, for maximum comfort. It works by creating 10,000 micro-vibrations per second which act to smooth the skin at the point of shaving, causing less irritation both during and after the shave.

The micro-vibrations also work to capture more hairs with every stroke for the ultimate in closeness and comfort—making the 790 the perfect solution for a shave-free weekend and a pain-free Monday morning.

Three personalisation modes for a more individual shave: Series 7 comes with three different shaving modes. On top of Normal Mode, the 790 also comes with Sensitive and Intensive Modes which can be used accordingly for different facial areas, giving you an adjustable shave that best fits your beard and skin.

Patented ActiveLift captures flat-lying hair in any problem area: ActiveLift is the world‘s only patented middle trimmer with 130 movements per second which actively lifts and cuts flat-lying hair. Many years of research show us that men‘s biggest need in shaving is a thorough shave even in the hard-to-reach neck area where flat-lying hair often occurs. Featuring an asymmetrical shape, the ActiveLift is especially designed to capture tricky hair in any problem area.

OptiFoil for perfect closeness that lasts longer:The unique geometry with ergonomically sized holes captures more hair and cuts them closer to the root. The specially designed hexagonal holes are of varying sizes. Small holes give optimal shaving results at a 90° angle while larger holes capture more hair and cut deeper at different angles.

Fully Flexible Shaving System for maximum facial adaptability:The flexible foil shaving head flexes to perfectly match the contours of your face. It has six times the adaptability of a regular foil head, so it can react to the slightest changes in skin surface. The ultra-flexibility gives you a closer, more accurate shave with fewer strokes.

Precision long hair trimmer for precise styling: The Series 7 Precision Long Hair Trimmer features an excellent cutting performance. To trim your sideburns, moustache or beard with this precise tool, simply slide the long hair trimmer upwards.

100% waterproof and fully washable: Braun shavers have a fully sealed body and can be rinsed quickly and easily under running water. For optimal convenience, you can use the Clean & Renew System to hygienically clean your shaver at the touch of a button.

Advanced LCD display for battery status and hygiene: The Series 7 790 features an LCD display - very precise indication of charging, battery and detailed hygiene status.

Powerful rechargeable Li-Ion battery with no memory effect: This shaver is rechargeable, working both cordless and corded. It uses a powerful 3,6V Li-Ion battery with no memory effect.

Full charge in only one hour - 50 minutes cordless shaving: One hour charging time gives you up to 50 minutes of cordless shaving. A quick five-minute charge is sufficient for one cordless shave. The SmartPlug has an automatic worldwide voltage adjustment. It adapts to an outlet voltage between 100V and 240V, for your best convenience at home or traveling.

Clean & Renew
Clean & Renew System cleans, charges, lubricates and more
One-hour charge
One-hour charge

Clean & Renew for premium convenience

Only the Series 7 790 features the automatic and simple four step Clean & Renenw System with FastClean. It hygienically cleans, charges, lubricates and dries your shaver at the touch of a button. Using alcohol cleaning fluid eliminates 99.999% of all germs and bacteria in every cleaning process. Tests have shown that using the cleaning centre is ten times more hygienic than simply running it under tap water. A Clean & Renew Refill Cartridge can be replaced around four times a year and makes your shaver feel like new every day. The unit offers:

- Unique alcohol based cleaning solution for hygienic cleaning
- Automatic charging
- Automatic lubrication for optimal cutting efficiency
- Automatic program selection out of three modes: short eco, normal or high intensive
- FastClean in 25 seconds
- Fresh lemon scent

Shaving FAQ

What‘s the difference between foil and rotary shavers?

Rotary shavers are designed to work with cyclical movements while Braun foil shavers are designed to work with efficient sideways movements on the skin giving perfect control and precision. The foils protect the skin from irritation and are specifically designed to deliver a thorough and comfortable shave.

What‘s the difference between the different Series 7 models?

The 790 model has the more advanced display - an LCD display with very precise indication of charging, battery and detailed hygiene status. It also features the more advanced cleaning center which hygienically cleans, charges, lubricates and automatically dries your shaver.

What's in the box?
The Series 7 790 comes with a Clean & Renew System, cleaning cartridge and protective travel pouch
Why would I need a cleaning centre when I can clean my Series 7 shaver under water?

Braun’s tests show that cleaning your shaver with a Clean & Renew system is 10 times more hygienic than cleaning it under the tap. It’s also more convenient as it cleans at the touch of a button.

I already have a cleaning center from my previous Braun shaver (Pulsonic or Synchro). Can I use it with the new Series 7 shaver?

No, the Series 7 cleaning centre is the ultimate model from the Braun Clean & Renew line and can‘t be used with previous models.

How often do I need to exchange the cleaning Centre refill cartridge?

If you clean your shaver with the cleaning centre twice a week, you will only need to replace the Refill Cartridge every two to three months to experience a shaver like new, every day.

Do you have any recommendations on how to shave with an electric foil shaver?

Braun recommends you shave before you take a shower. After a few days without shaving, for example during the weekend, you should trim your stubble before you shave. Stretch the skin and shave against the direction of beard growth. Hold the shaver at a right angle (90°) to your skin. Keep the pressure even to achieve the most thorough and comfortable shave from Braun.

How often do I need to change the shaver head?

Braun recommends replacing all cutter parts every 18 months. A replacement part indicator is included in the display to ensure you know when to exchange the cutter parts, in order for your shaver to always stay at 100% performance.

Does the battery have a memory effect as we know it from mobile phones or laptops?

Memory effect is when rechargeable batteries lose their maximum energy capacity after they are repeatedly recharged after being only partially discharged. Series 7 shavers use a Li-Ion battery which has no memory effect. You can recharge it whenever you want and it has a low self-discharge rate (vs. NiMh batteries). Li-Ion batteries are therefore the most powerful and long-lasting battery available for Braun shavers.

Which Braun shaver is right for you?
Product Details Product Details Product Details Product Details
CoolTec - put skin irritation on ice Series 3 - tough on 3 day stubble, smooth on skin Series 5 - skin comfort even in problem areas Series 7 - the ideal shave
Features explained
Intelligent sonic technology
10,000 micro vibrations with every stroke to help capture more hair
Choose from extra sensitive, normal and intensive modes for your optimal performance
Active cooling technology
Automatically cools and calms the skin to minimize skin irritation
Wet & Dry technology
For a refreshing shave in the shower

(340 W&D, 380s W&D)

(5040s W&D)

Contour adaptability
Pivoting shaving head
Perfectly adapts around facial contours
Flexible cutting elements
Cuts short and long hairs with every stroke
Shaving technology
Triple action cutting system
Twin foils and an integrated middle trimmer shave progressively closer
Optimised cutting elements
Give outstanding closeness and skin comfort
Senso blade for an ultimate smooth shave Sensofoil for an efficient shave Crosshair for outstanding closeness that lasts Optifoil for perfect closeness that lasts longer
Middle trimmer
Lifts and cuts flat-lying hair
Yes Yes Ultra Sonic
Cleaning technology
Full washability
Clean & Charge station
Full maintenance at the touch of a button for a shaver that's like new everyday




(799cc, 790cc)
Fast clean
(799cc, 790cc)
Automatic program selection
(799cc, 790cc)
Active drying
(799cc, 790cc)

Product Safety

This product is subject to specific safety warnings
  • Highly flammable
  • Keep container tightly closed
  • Do not empty into drains

Product Information

Style Name: 790cc-4
Weight1 Kilograms
Additional Information
Best Sellers Rank 240 in Health & Personal Care (See top 100)
Shipping Weight1.1 Kg
Delivery information: We cannot deliver certain products outside mainland UK ( Details). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout.
Date First Available4 May 2010

Customer Reviews

4.6 out of 5 stars

Most Helpful Customer Reviews

49 of 50 people found the following review helpful By M.C VINE VOICE on 30 Mar. 2013
Style Name: 799 Vine Customer Review of Free Product ( What's this? )
This is Braun's top of the range shaver. It's expensive, but it's worth it. I previously had Braun 5 series with the cleaning station. The 7 series isn't just a small upgrade, it's a completely different shaver. It feels like a premium product. It's not too light & not too heavy; perfect balance. It comes with a premium leather pouch & the cleaning station.

The cleaning station is more or less the same size as the other cleaning stations Braun offers. This one shows you if your cleaning cartridge is low on fluid & how clean your shaver is. You can clean your shaver under the tap, use the brush that comes with it or use the cleaning station. Depending on the hygiene status of the shaver, it'll perform a standard clean or a heavy duty clean. If you don't have time to wait around for the clean to complete, you can also perform a quick clean which will last a couple of minutes, after which you can use the shaver straight away. Braun does recommend that you change the cartridge every 8 weeks even if there's still fluid left.

On the bottom of the shaver, there's a LED display. It's not back-lit but there's no need for that as you can't really shave in the dark anyway. It shows you the battery level & the hygiene status of the shaver. Fully charged, the battery lasts about 50 minutes. It takes 1h to charge it fully. The shave is very close, probably not as close as a razor shave, but it's really good. After shaving with the 5 series, my skin was irritated, but that's not the case with the 7 series. I'd also say it's much easier to shave with the 7 series.

The 7 series uses sonic technology. You have 3 sonic modes on the shaver. All controlled with the + & - buttons below the power button.
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185 of 195 people found the following review helpful By RichieCee on 25 May 2011
Style Name: 790cc-4
I thought I'd wait a few months before writing this - just so that I could speak from some kind of perspective!

Firstly, I am a BLACK CARIBBEAN male! I think that's HIGHLY important to mention in this review because our skin is different! Historically I have had a wet shave using one of those Gillette Mach 3 razors (that you put the AAA battery into - and it vibrates). But I was getting fed up of the inconvenience of this - and the occasional cuts - and wanted something a bit more 'stylistic'. Enter the Braun!

Flip!!! What a shaver - and yes! You can call it the Rolls Royce of shavers; it's expensive but it will blow you away when you use it.

First shave was not bad; not as close as my wet shaves - but then I didn't expect it to be, because the manual said it needs time/you need time for you skin to adjust to this type of shave. But it was good; more than passable. So I stuck with it!

Second shave... Better!

Third shave onwards... Skin felt exactly the same as after a wet shave!!! No joke! This thing shaves as close as a blade - but you need to give your skin time to adjust; I cannot emphasise that enough! And the convenience of shaving fully clothed and whilst rushing (in my case!) cannot be matched. Absolutely superb - and worth every penny. Been using almost 6 months now and haven't been back to a wet shave since - not even once. Now that's saying something!
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5 of 5 people found the following review helpful By Abracacoc on 28 Jan. 2015
Style Name: 799 Verified Purchase
This a good shaver. I have tried it a few times and it is good and leaves my skin with no much irritation. I much prefer this system to the Phillipshave, which I have previously.

It is easy to carry around as the changer is not necessary. The shaver can charge straigh from the plug. The only inconvenience is that while plugged it doesn't work. You will need to wait to get some charge.

The biggest inconvenient I have found so far is the cleaning. This shaver is not like the other Baun I had that under the foil had some sort of 'blades' (I know they were not proper blades but lets leave it there) that cut the hair. Then just brushing everything was easy and enough. Not anymore. The system is very different and is not possible to brush clean the foil casset. Washing under running water is ok but eventually you will need to use the cleaning-charging station, which is a real pity if you have to travel for long periods.

The cleaning (and charging) station is bulky and a bit inconvenient due to the space it takes. In my case the station doesn't switch off after 10 min of finishing the cleaning as it is claimed. It takes quite longer to get off, but it finally does. It leaves the shaver very clean. I would recomend anyone to brush it and blow it before putting it in the station. I even rinse it under the tap beforehand to get rid of as much debri as possible. This is because the station will end up accumulating all the dirt you don't remove and you will need to clean it. The cleaning station also need cleaning, mate.

The need of new cleaning solution every couple of months is an extra expense to think about. I am not sure if there will be alternative fluids.
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134 of 145 people found the following review helpful By Glasgow Dreamer TOP 1000 REVIEWERVINE VOICE on 3 Sept. 2010
Style Name: 790cc-4 Vine Customer Review of Free Product ( What's this? )
I decided to use this for a week or so before reviewing, as it always takes a few shaves with a new razor for your face to become accustomed to it. I've noticed one or two of the reviewers haven't really given it a chance.

The first time I used it, I admit I was a little disappointed with the results. It seemed rather "patchy", and no matter how often I went over these areas, it just wouldn't get rid of these last few bristles. However, I have now used the unit seven or eight times, and the results are much better now, certainly better than my Phillips Coolskin rotary shaver, or a wet Gillette shave.

It is fast; I found it to be just the right size, shape, and weight; it doesn't overheat like many electric shavers do; and it charges quickly - one charge should be enough to last a week. The charging dock has a built-in cleaning mechanism, which appears to be powered by magic. It uses a cleaning liquid to cleanse the shaver while it is in the dock. It's a rather noisy, and lengthy process, and there are disposable cleaning cartridges to buy, but, these small minuses apart, it's a real boon to have your unit properly cleaned, and it should prolong the life of the shaver.

It is not a simple piece of equipment - it's certainly not Occam's Razor (sorry, but I had to get that one in). There are various settings and indicators dealing with skin sensitivity, charging levels, hygeine levels, etc, but I would imagine that most users will just choose their settings once and stick with them, and clean or charge the unit as and when necessary.

Before this arrived, I must admit I was intrigued to see just what a three hundred quid shaver would be like.
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Most Recent Customer Reviews

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