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Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight, and Sound
Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight, and Sound
Philip Kotler , Martin Lindstrom
Average Customer Review: 4.3 out of 5 stars  See all reviews (6)
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"It contains a treasury of ideas for bringing new life to your brands." -- Philip Kotler, from the Foreword   Read More

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