Brand Champions

A Listmania! list by The Engager "Engaging Comms" (UK)
 
Brand from the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business
1.  Brand from the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business by Libby Sartain
The list author says:
  "An Early foundation piece focused on employees and very welcome."
£12.99   Used & New from: £10.17
4.0 out of 5 stars  See all reviews (1 customer review)
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Brand Engagement
2.  Brand Engagement by Ian P Buckingham
The list author says:
  "A blend of all the best  Brand ingredients and a cracking read to boot!"
£31.35   Used & New from: £21.00
5.0 out of 5 stars  See all reviews (3 customer reviews)
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Brand Manners: How to Create the Self-confident Organisation to Live the Brand
3.  Brand Manners: How to Create the Self-confident Organisation to Live the Brand by Hamish Pringle
The list author says:
  "Takes some reading but packed with insights including great Tesco/Leahy case study"
£11.69   Used & New from: £0.01
4.8 out of 5 stars  See all reviews (6 customer reviews)
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The Employer Brand ®: Bringing the Best of Brand Management to People at Work
4.  The Employer Brand ®: Bringing the Best of Brand Management to People at Work by Simon Barrow
The list author says:
  "The origins of one of the pivotal concepts in HR and Brand strategy"
£20.79   Used & New from: £15.00
4.0 out of 5 stars  See all reviews (2 customer reviews)
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Wally Olins. On B®and.
5.  Wally Olins. On B®and. by Wally Olins
The list author says:
  "Need External Brand 101?  Read this, penned by a living legend!"
£9.06   Used & New from: £4.50
4.0 out of 5 stars  See all reviews (5 customer reviews)
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Light Their Fire: Using Internal Marketing to Ignite Employee Performance and Wow Your Customers
6.  Light Their Fire: Using Internal Marketing to Ignite Employee Performance and Wow Your Customers by Susan M. Drake
The list author says:
  "The notion of Internal Marketing is fundamentally flawed in my view but this book is an important engagement milestone"
£15.19   Used & New from: £0.71
5.0 out of 5 stars  See all reviews (1 customer review)
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Re-Visioning The Way We Work: A Heroic Journey
7.  Re-Visioning The Way We Work: A Heroic Journey by Ginger Grant
The list author says:
  "Essential reading for energising brands from the inside out!"
£10.95   Used & New from: £7.86
4.0 out of 5 stars  See all reviews (1 customer review)
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Uncommon Practice: People Who Deliver a Great Brand Experience
8.  Uncommon Practice: People Who Deliver a Great Brand Experience by Mr Shaun Smith
The list author says:
  "Rare Internal Brand insights  (reportage rather than lectures) for the best practice voyeur"
£33.99   Used & New from: £3.99
4.5 out of 5 stars  See all reviews (6 customer reviews)
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First, Break All The Rules
9.  First, Break All The Rules by Marcus Buckingham
The list author says:
  "An iconoclastic and liberating read based on sound evidence - can't be bad!"
£5.19   Used & New from: £0.01
4.3 out of 5 stars  See all reviews (66 customer reviews)
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Making the Connections: Using Internal Communication to Turn Strategy into Action
10.  Making the Connections: Using Internal Communication to Turn Strategy into Action by Bill Quirke
The list author says:
  "A seminal text on communication and brand management from the inside"
£23.40   Used & New from: £19.99
5.0 out of 5 stars  See all reviews (2 customer reviews)
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The CEO: Chief Engagement Officer: Turning Hierarchy Upside Down to Drive Performance
11.  The CEO: Chief Engagement Officer: Turning Hierarchy Upside Down to Drive Performance by John Smythe
The list author says:
  "Some passionate insights from a former colleague and the voice of a generation"
£19.50   Used & New from: £15.95
4.6 out of 5 stars  See all reviews (5 customer reviews)
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Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value (J-B Warren Bennis Series)
12.  Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value (J-B Warren Bennis Series) by Bill George
The list author says:
  "There's no brand authenticity without authentic leadership. Look no further."
£9.79   Used & New from: £1.41
4.5 out of 5 stars  See all reviews (4 customer reviews)
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About this Listmania!

 

Author
The Engager "Engaging Comms" (UK)
Qualifications: Brand and Engagement Consultant
Last updated: 21/01/2008
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