Bought this for my 12 month old daughter this Christmas. It's a lovely brightly coloured puzzle with really well made, chunky pieces and lots of touchy-feely bits for extra interest. The ladybrid has soft, velvet spots and string antennae, the bee has crinkly wings and string antennae, the frog had felt feet and the snail has felt ridges all round his shell. The holes are also a bit bigger than the shapes to make it a little easier for little hands to get the pieces in.
All in all, I think this is a wonderful toy for little ones and has certainly been a big hit with my little girl.