I just bought these for my 3 year old son. He loves them and can identify the different letters he knows easily. I think it's a great set as it has a logical selection of letters ie, more vowels, several s, one q... much like a scrabble set. This means that it's going to be much easier to actually spell words and sentences later on. I looked at some sets which were just 2 of each letter which on reflection isn't very useful at all. I also love the durability and safety of the wooden letters - they aren't going to be chewed like the cardboard versions nor do they contain the very small magnets of the plastic ones which are easily swallowed by babies. Great product, and worth the extra money.