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Brain Surgery for Suits: 56 Things Every Account Person Should Know
 
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Brain Surgery for Suits: 56 Things Every Account Person Should Know [Hardcover]

Robert Solomon , Richard Cline , Mike Slosberg


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Robert Solomon
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Amazon.com: 3.8 out of 5 stars (48 customer reviews)

1 of 1 people found the following review helpful:
4.0 out of 5 stars You need this book, 19 Aug 2002
By Brian Cauley - Published on Amazon.com
This review is from: Brain Surgery for Suits: 56 Things Every Account Person Should Know (Hardcover)
I wish Robert Solomon had written this book ten years ago. We all want to get the best work for our clients. And we all need to work within the realities of an agency. If you want to make sure you're doing your part to build and nurture a successful relationship with a client, you need this book.

3 of 4 people found the following review helpful:
1.0 out of 5 stars I don't get it., 21 Aug 2002
By A Customer - Published on Amazon.com
This review is from: Brain Surgery for Suits: 56 Things Every Account Person Should Know (Hardcover)
"... it is amazing how the best relationship can keep a client, even if the work is far from the best."

How good can the relationship possibly be if the client is getting work that is "far from the best"?

And why on Earth should a client stay with an agency that is delivering work that is "far from the best"???


2 of 3 people found the following review helpful:
5.0 out of 5 stars Not Just for Account People!, 13 May 2003
By A Customer - Published on Amazon.com
This review is from: Brain Surgery for Suits: 56 Things Every Account Person Should Know (Hardcover)
This book is a wonderful resource that gets right to the point and provides important information. I wish that every business coaching book was this enjoyable to read -- I read it in one sitting!  Although this book is written for the "Account Person," I think that it applies to anyone who has client contact, runs a meeting, or makes presentations.  I am a "Media Person," and I picked up some great pointers on relationship-building.

I highly recommend this book to anyone who works at an agency.

 Go to Amazon.com to see all 48 reviews  3.8 out of 5 stars 
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