- Hardcover: 134 pages
- Publisher: Strategy Press (May 2000)
- Language English
- ISBN-10: 0967623499
- ISBN-13: 978-0967623498
- Product Dimensions: 20.6 x 14.5 x 1.8 cm
- Amazon Bestsellers Rank: 2,832,461 in Books (See Top 100 in Books)
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How good can the relationship possibly be if the client is getting work that is "far from the best"?
And why on Earth should a client stay with an agency that is delivering work that is "far from the best"???
I highly recommend this book to anyone who works at an agency.