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Brain Rules (Updated and Expanded): 12 Principles for Surviving and Thriving at Work, Home, and School
 
 

Brain Rules (Updated and Expanded): 12 Principles for Surviving and Thriving at Work, Home, and School [Kindle Edition]

John Medina
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Review

"Dissects the workings of the brain in plain English, explaining its role in the workplace and classroom...a writing style that makes words leap off the page." - USA TODAY "Oliver Sacks meets Getting Things Done." - Cory Doctorow, co-editor of Boing Boing "A marvelous job in simplifying the best ways to get the most out of our brains. He is funny, tender, and completely engaging. Everyone should read this book." - John Ratey, MD, author of Spark and A User's Guide to the Brain "Brain Rules is one of the most informative, engaging, and useful books of our time." - Garr Reynolds, author of Presentation Zen "A self-designated 'grumpy scientist,' Medina cites only research that has appeared in peer-reviewed journals and that has been successfully replicated. Remarkably, this molecular biologist is a gifted communicator who is able to write for both the scientist and the layperson." - Psychiatric Times "Medina has taken what may be the most complex thing we know -- the human mind -- and explained it in a way that even the human mind can understand. Brain Rules is THE book on how neuroscience can help you at work and at home." - Douglas Stone, co-author of Difficult Conversations "Few people are better qualified to help managers sift through all the hype than John Medina." - Harvard Business Review

Product Description

Most of us have no idea what’s really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know—like the need for physical activity to get your brain working its best.

How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new knowledge? Is it true that men and women have different brains?

In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives.

Medina’s fascinating stories and infectious sense of humor breathe life into brain science. You’ll learn why Michael Jordan was no good at baseball. You’ll peer over a surgeon’s shoulder as he proves that most of us have a Jennifer Aniston neuron. You’ll meet a boy who has an amazing memory for music but can’t tie his own shoes.

You will discover how:

Every brain is wired differently
Exercise improves cognition
We are designed to never stop learning and exploring
Memories are volatile
Sleep is powerfully linked with the ability to learn
Vision trumps all of the other senses
Stress changes the way we learn

In the end, you’ll understand how your brain really works—and how to get the most out of it.

Product details

  • Format: Kindle Edition
  • File Size: 555 KB
  • Print Length: 306 pages
  • Page Numbers Source ISBN: 098326337X
  • Publisher: Pear Press; Second Edition edition (22 April 2014)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ISBN-10: 098326337X
  • ISBN-13: 978-0983263371
  • ASIN: B00JNYEXAM
  • Text-to-Speech: Enabled
  • X-Ray:
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: #51,770 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews
5.0 out of 5 stars inciteful and entertaining 21 Jun 2014
Format:Kindle Edition|Verified Purchase
A great read. John Medina uses theory, observation and storytelling to create an entertaining book full of common sense incite.
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Format:Kindle Edition|Verified Purchase
Absolutely fascinating and interesting - of course backed up with facts and references - Many useful things to help improve oneself.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.5 out of 5 stars  55 reviews
19 of 20 people found the following review helpful
5.0 out of 5 stars Thoughtful, relevant, and applicable. 18 May 2014
By J. Shirley - Published on Amazon.com
Format:Kindle Edition
As I read through this book I experienced a few emotions. The first is a sense of pride as I knew most of these, then that turned into shame as I was slightly off or a little misguided in my approach. Then hope and optimism.

Ultimately, it led me into revisiting my perception and belief of naps. I started doing self-experiments on naps and charting energy levels, along with creativity, and was completely surprised at the result. A 20 minute nap (no longer than 25 minutes!) was enough to recharge me in the afternoon. The way the information was laid out was approachable and easily adapted into daily life.

This book is not just informative and interesting, it also will call out the areas in which you can improve your own life.
17 of 20 people found the following review helpful
5.0 out of 5 stars Great Book on the latest brain research 13 April 2014
By Patrick K. Porter, Ph.D. - Published on Amazon.com
Format:Paperback|Verified Purchase
If you are looking for a book that summarizes the start of brain research and training this is a great read. I use it as a reference guide and recommend it to all my doctors.
8 of 9 people found the following review helpful
5.0 out of 5 stars I'm not a doctor or scientist but here is a 5 star book! 19 May 2014
By Keith Dworak - Published on Amazon.com
Format:Kindle Edition
I wouldn't recommend this book to anyone with a strong knowledge of how the brain works. If you perform brain surgery, then this is not the book for you!

However if you are like me, an average American that is just a little bit curious on how we do all the things that we do then this is certainly the book for you! It is an easy read yet it is still packed full of medical terminology. There are many aspects and idea's in this book that everyone should be able to work into their daily lives and better yourself. It is full of simple, easy to understand and comprehend analogies that will give you those "ah ha" moments.

Once you read this cover to cover you will want to purchase another copy for friends or family! This truly is a must read.
3 of 3 people found the following review helpful
5.0 out of 5 stars Enjoyed more than I thought.... 11 Jun 2014
By Rebecca Blashock - Published on Amazon.com
Format:Kindle Edition
I liked this book because it gave specific examples of the way the brain is working and how to help access remembering things (from smells to music, etc.).
2 of 2 people found the following review helpful
5.0 out of 5 stars A great overview of both findings in neuroscience as well as practical ways to apply them in everyday life 3 July 2014
By Michael Schmatz - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
John splits the book up into twelve different sections, each with findings in neuroscience, as well as how to apply those findings practically. These sections are

Survival: How our brain is a product of our evolution, and some traits it has adopted as a result
Exercise: How exercise improves our cognitive abilities and staves off dementia
Sleep: What the brain does during sleep, how people are biologically predisposed to various sleep patterns, and how to use naps to improve performance
Stress: The various biochemicals involved with stress and how to have less stressful relationships and life
Wiring: How neurons interact, develop, and function
Attention: How multitasking works (or doesn't work), the relationship between emotion and attention, and the need for relaxation to enhance focus
Memory: How memory formation works and the optimal way to remember things
Sensory Integration: How all of the senses work together to provide a cohesive experience, and how multiple senses can be utilized to improve learning
Vision: How vision trumps all of the other senses and can be used to create more effective presentations
Music: How music can cause improvements in cognition, be therapeutic, and how music training can improve cognition
Gender: Differences between the genders in physiology, socialization, emotional reactions, and memory.
Exploration: How the brain is constantly exploring and looking for novel things

A lot of reviewers have pointed out that many of the tips that John gives are common sense - that may be true. However, I found that knowing the neuroscience behind many of the things which John advocates ensures their adoption into day-to-day life.

Overall, a great read that has caused me to change the way I give presentations, how much I exercise and sleep, as well as how I interact with people.
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