- Paperback: 288 pages
- Publisher: John Wiley & Sons (27 May 2008)
- Language English
- ISBN-10: 0470281901
- ISBN-13: 978-0470281901
- Product Dimensions: 22.9 x 15 x 2.3 cm
- Average Customer Review: 4.0 out of 5 stars See all reviews (7 customer reviews)
- Amazon Bestsellers Rank: 357,733 in Books (See Top 100 in Books)
- See Complete Table of Contents
Book Yourself Solid
and over one million other books are available for Amazon Kindle .
Learn more
| |||||||||||||||||||||||||
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
|
There is a newer edition of this item:
|
Product details |
More About the Author
Product Description
Review
"...thought provoking book" (BrandChannel.com, February 16th 2009)
Product Description
Book Yourself Solid–now in paperback–is a complete instructional guide for startingn and growing a successful service business. It gives you simple, yet effective techniques for creating relentless demand and endless leads. It includes more than 200 proven marketing strategies for attracting new clients, earning more referrals, and building profitable, long–lasting professional relationships. If you want to take your service business to the next level, start here and Book Yourself Solid.
Inside This Book
(Learn More)
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Paperback
This book is a work book that you have to work through. It allows you to focus on who you want to market your product or service to, how to reach them, and what to do once your target market are contacting you through your various marketing schemes. It is comprehensive, and has allowed me to really understand business and marketing. I think that E myth, public speaking for professionals, and books for marketing on the internet also support the information in this book well. This book will open your eyes and give you some idea of what it takes to succeed in business, but remember that this book is just a starting point.
21 of 25 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
I bought this book because the reviews were favorable.
This book is not worthy of 4.5 stars; it's boring and full of, well, not very much. I couldn't find anything actionable for my business in this book by Chapter 4 so eventually put it down.
Having purchased several hundreds if not thousands of pounds worth of business books off Amazon I'm now of the belief that a vast majority of the initial reviews are somehow related to the author's network (that's why a large majority have 4 or 5 stars).
I've now started only buying books I can read the "Look Inside" preview or Kindle samples because, as is the case in so many business texts, the writing style is critical. In hindsight, applying this process to BYS would have pre-emptied the disappointment and time wasted.
This book is not worthy of 4.5 stars; it's boring and full of, well, not very much. I couldn't find anything actionable for my business in this book by Chapter 4 so eventually put it down.
Having purchased several hundreds if not thousands of pounds worth of business books off Amazon I'm now of the belief that a vast majority of the initial reviews are somehow related to the author's network (that's why a large majority have 4 or 5 stars).
I've now started only buying books I can read the "Look Inside" preview or Kindle samples because, as is the case in so many business texts, the writing style is critical. In hindsight, applying this process to BYS would have pre-emptied the disappointment and time wasted.
1 of 1 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
The book starts with the concept of focusing on what you really want in a client. Don't try and be the same as everyone else. I must say, this really helped me, as I had fallen into the trap of trying to be similar to other businesses from a credibility point of view.
In fact, focusing strongly helps you and your clients to benefit, because you get to work with the people you want to and they get an enthusiastic vendor. Focusing like this also helps you to pinpoint what your area of speciality is, your unique qualities.
In fact, focusing strongly helps you and your clients to benefit, because you get to work with the people you want to and they get an enthusiastic vendor. Focusing like this also helps you to pinpoint what your area of speciality is, your unique qualities.
Would you like to see more reviews about this item?
Were these reviews helpful?
Let us know
Most Recent Customer Reviews
Do you want to be a shark or a dolphin?
The most valuable contribution of this book is the practical advice he gives to hopeful solopreneurs.It's all real and based on experience.But ..and it's a big but... Read more
Published 27 days ago by Lorna Bevan
A book that does what it says on the tin - if you know what I mean
I was recommended this book by a colleague from the South of England and it is exactky what I needed having just started a new business. Read more
Published 3 months ago by Franck
Book Yourself Solid
Interesting methods. Only useful if you do the excercises! It helped me to rethink a lot of strategy for my business.
Published on 16 Nov 2009 by Susan Le Gresley
I like this book
Preferred it to the other
Nice clean ideas for building a business you love and feel proud of
Attracting your ideal clients and seeking clarity and benefits to others as... Read more
Nice clean ideas for building a business you love and feel proud of
Attracting your ideal clients and seeking clarity and benefits to others as... Read more
Published on 1 Nov 2009 by A. Stephen
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
