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Book Marketing 101: An Introduction to the World of Book Marketing (Author 101 2)

Book Marketing 101: An Introduction to the World of Book Marketing (Author 101 2) [Kindle Edition]

Heather Hart , Shelley Hitz

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Product Description

Product Description

As much as we don’t want to hear it, book marketing is a huge part of becoming a successful author. Yet many authors don’t know how to go about it or even where to start. I don’t know where you are in your publishing journey, you might have been published for years but have always struggled with the marketing side of things or you could still be working on your first book and wanting to get a head start on promoting it, either way this book is bound to have something in it that will help you out.

Giving a detailed overview of book marketing from beginning to end, this book is designed to give authors the information they need to attack marketing head on and start successfully selling their books.

Product details

  • Format: Kindle Edition
  • File Size: 1913 KB
  • Print Length: 68 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Body and Soul Publishing (23 May 2012)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00865NJZO
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Amazon Bestsellers Rank: #763,485 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

Heather Hart is an internationally best-selling and award winning author, book lover, author coach at and owner of With the heart of an author, she enjoys working from home where she spends her days typing away at her computer, brainstorming new marketing ideas, reading new books, and encouraging those around her.

Heather's desire is to help others successfully publish and market their books while continuing to author, contribute to, and market multiple book marketing and faith-based books herself - and to have fun doing it!

In her free time Heather writes and edits devotions for teens girls for the website, and volunteers for multiple other Christian websites. When she's not reading, writing, or marketing, Heather loves spending time outdoors and seeing God's beautiful creation all around her. Heather lives in Texas with her husband, Paul, and their four energetic children.

Readers can learn more about Heather by visiting her main website,

Customer Reviews

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Most Helpful Customer Reviews on (beta) 4.4 out of 5 stars  16 reviews
4 of 4 people found the following review helpful
5.0 out of 5 stars A Must-Read Marketing Book For the Cash-Strapped Author 14 Nov 2012
By Mark Harmon - Published on
Format:Kindle Edition|Verified Purchase
If you are not yet receiving 4-digit royalty payments every month, this is the book for you. Heather Hart's Book Marketing 101: Marketing Your Book On a Shoestring Budget provides a complete collection of book marketing tools that are FREE (my favorite word!).

The thing I liked the most was the way that Heather tied all of the tools together. Quite a few (many most?) book marketing books present lists of techniques that appear to be stand-alone and not really tied to each other. This particular book stands out in my mind by tying all of the tools to act in unison and create a central theme for the author. Heather's book struck me as a rock-solid marketing plan for the new author who is bootstrapping it and needs more than a collection of unrelated book marketing tools. If you are a new author, you will probably want to use every single one of these tools.

IMHO, a new author can't pick a better starting point when creating a marketing plan than this book. Well done Heather!
2 of 2 people found the following review helpful
5.0 out of 5 stars Book Marketing. Don't know where to start? Start here! 30 Jun 2012
By Freddie - Published on
Format:Kindle Edition
In Book Marketing 101, author Heather Hart offers dozens of ways to promote your title online and offline. Many of the suggestions cost nothing but time. The approach is thorough and up-to-date. The task of marketing a book, whether self-published or released by a traditional publisher, can be daunting. Heather breaks it down into manageable segments and then wisely suggests that you make your own choices as to which methods to pursue, and to leave time for writing your work-in-progress while marketing your newest release.

Heather gave me a PDF copy of her book with no obligation to review. I received and read it when feeling overwhelmed by the process. Her book turned my attitude around and gave me hope and momentum to move forward.
2 of 2 people found the following review helpful
5.0 out of 5 stars An Excellent Marketing Book 3 Dec 2012
By Tasso Stratas - Published on
Heather Hart's marketing book is a must have for all that are considering marketing a book. She gives you many ideas on what you need to do to market your book and many of those tips are ones that you would not have considered.

Book Marketing 101: Marketing Your Book on a Shoestring Budget is exactly as it states. Basic 101 an easy read, nothing long and drawn out but ideas short and to the point.

I will use many of her ideas in marketing my book "My School Days".

For the price of this book how could you not want to have it on your desk for reference.

Do yourself a favor and purchase this book.
2 of 2 people found the following review helpful
4.0 out of 5 stars Great Content 19 Nov 2012
By Laurence Edgar - Published on
I always like Heather Heart's writings.
Here again she has not disapointed.
Book Marketing 101.
Is a must for those who are interested in writing and publishing
Laurence Edgar
2 of 2 people found the following review helpful
4.0 out of 5 stars Need help organizing your book marketing strategy? Read this book! 6 July 2012
By Annie - Published on
This book couldn't have come to me at a better time! I recently self published my first novel and was swimming in a sea of ideas of what I should do to market my book. I was completely overwhelmed as to the steps I should take after having read blogs, tweets and numerous internet articles. Book Marketing 101 organized me and my thoughts and helped me put together a logical plan of what I should do and in what order. Some of the tips in the book I already knew (have a website, hand out bookmarks, know your goals & audience, etc) but this book went beyond those basics. I appreciate the many references to tools and resources that could help me; quite honestly, I wasn't aware of many of these freebies! And there were ideas that I would have never thought of on my own. This book has saved me a lot of time since it's one stop shopping to get my marketing efforts off the ground!

For purposes of full disclosure, I received a review copy of this book but was not obligated to provide a review.
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