A great read, written by Malcolm Walker as if he was sitting next to you narrating it. I remember in 1994 in what I thought I was interviewing Malcolm for my Degree Dissertation, he afford me the time, without any restriction and told me the history of Iceland and where he saw it going with the rollout of Iceland at Littlewoods (this was taking place at the time).
Knowing some Iceland Managers at the time everything they said about him is true, he is a great leader, sticks to his guns, believes in his peeople and his company. This comes across in his book, without any of the Great I Am Leadership styles of others.
A simple story of two people (Malcom Walker and Peter Hinchcliffe) creating a business and despite what happened during the inbetween periods without Malcolm at the helm, returning the business to its simple premise of good stores, well run, great staff, great product is what the Iceland story is all about.
Reading the book took me back to 1994 sitting in Malcolm's office and it was a pleasure to read the Iceland and Malcolm Walker story with it brought up to date from all those years ago when I was afforded the time to hear it first hand.
Not a fancy management text book, a good simple story of how to do it right first time and keep it right all the time. It makes you think about your own style and where you then realise you have been suckered into the management speak, management experts style of doing things. Wipe your mind and read this book and you can adopt many of the ways of Malcolm and Iceland in how you do things, I certaintly am, it is like a breath of fresh air (Malcolm went to Everest for his, just read the book instead!)