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The Best Digital Marketing Campaigns in the World: Mastering The Art of Customer Engagement
The Best Digital Marketing Campaigns in the World: Mastering The Art of Customer Engagement
Damian Ryan , Calvin Jones
Average Customer Review: 4.0 out of 5 stars  See all reviews (6)
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"...it dissects everything from Tourism Queensland's 'Best Job in the World' campaign to Pizza Hut's iPhone app looking at marketing techniques and their impact. Interesting, this is marketing advice for the Twitter generation." (Management Today)  Read More

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