Behavioural Economics and Irrational Thinking books

A Listmania! list by Andrew Lloyd Gordon "Web Marketing Expert" (UK)
 
Nudge: Improving Decisions About Health, Wealth and Happiness
1.  Nudge: Improving Decisions About Health, Wealth and Happiness by Richard H Thaler
The list author says:
  "This books get mixed reviews but I enjoyed it as a broad introduction and overview of the developing field of Behavioural Economics."
£5.99   Used & New from: £2.48
3.6 out of 5 stars  See all reviews (45 customer reviews) | 1 customer discussion

Mistakes Were Made (but Not by Me): Why We Justify Foolish Beliefs, Bad Decisions and Hurtful Acts
2.  Mistakes Were Made (but Not by Me): Why We Justify Foolish Beliefs, Bad Decisions and Hurtful Acts by Carol Tavris
The list author says:
  "I've never wanted to admit it but I am, like all of us, prone to ignoring the errors I make and blaming others. Check out this book and you'll see what I mean :("
£7.19   Used & New from: £4.22
4.3 out of 5 stars  See all reviews (23 customer reviews)

Sway: The Irresistible Pull of Irrational Behaviour
3.  Sway: The Irresistible Pull of Irrational Behaviour by Ori Brafman
The list author says:
  "We may not realise it but much of our behaviour is irrational. This brief introduction covers much of the same ground as many similar books but it's an easy read and a good start."
£5.99   Used & New from: £1.64
4.0 out of 5 stars  See all reviews (6 customer reviews)

Predictably Irrational: The Hidden Forces that Shape Our Decisions
4.  Predictably Irrational: The Hidden Forces that Shape Our Decisions by Dan Ariely
The list author says:
  "This is a great book. One of those books that you constantly keep saying to yourself, 'No, really?!'. Recommended."
£6.74   Used & New from: £4.80
4.2 out of 5 stars  See all reviews (111 customer reviews)

Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long
5.  Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long by David Rock
The list author says:
  "I liked this more than I thought I would when I started reading it. It describes how your brain works through the mechanism of 'before' and 'after' stories."
£9.00   Used & New from: £6.60
4.6 out of 5 stars  See all reviews (9 customer reviews)

The Invisible Gorilla: And Other Ways Our Intuition Deceives Us
6.  The Invisible Gorilla: And Other Ways Our Intuition Deceives Us by Christopher Chabris
The list author says:
  "I thought I'd 'read it all' about irrational psychology/thinking until I read this. It opened my eyes to huge areas of research I'd never come across."
£11.04   Used & New from: £4.95
4.5 out of 5 stars  See all reviews (37 customer reviews)

Kluge
7.  Kluge by Gary Marcus
The list author says:
  "Takes a different perspective on how we think and argues that our brains are not always as efficient or as well evolved as we'd like to think."
£6.74   Used & New from: £0.01
4.5 out of 5 stars  See all reviews (2 customer reviews)

How Customers Think: Essential Insights into the Mind of the Market
8.  How Customers Think: Essential Insights into the Mind of the Market by Gerald Zaltman
The list author says:
  "Applies a lot of the research into how people really think to business and marketing. A useful insight into the mind of your customer."
£21.99   Used & New from: £7.18
4.1 out of 5 stars  See all reviews (7 customer reviews)

More Actions

Discover more about this author
 See all of their Listmania! lists
Make your own list
 Create a Listmania! list
View your page on Amazon.co.uk
 Go to Your Profile page

Customer Discussions about products in this list  
   

About this Listmania!

 

Author

Andrew Lloyd Gordon "Web Marketing Expert" (UK)
Qualifications: Online Marketing Expert, Speaker and Trainer
Last updated: 15/02/2011
Report abuse
    

More Listmania!

 

The Omobono Business Book Club The Omobono Business Book Club

The Omobono Business Book Club: A list of 25 items by Ben Dansie

Currently reading Currently reading

Currently reading: A list of 5 items by Jakob

Omenjeno na blogu Omenjeno na blogu

Omenjeno na blogu: A list of 21 items by Sandi Kodric

Behavioral economics Behavioral economics

Behavioral economics: A list of 3 items by Mikko I Arevuo "Mikko"

Books on behaviour and motivation Books on behaviour and motivation

Books on behaviour and motivation: A list of 12 items by R. Curran