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Behavior Modification: What it is and How to Do it Paperback – 1 May 2003

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Paperback, 1 May 2003
£47.13 £18.99

Product details

  • Paperback: 470 pages
  • Publisher: Pearson; 7 edition (1 May 2003)
  • Language: English
  • ISBN-10: 0131229095
  • ISBN-13: 978-0131229099
  • Product Dimensions: 17.7 x 1.8 x 23.3 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 2,873,382 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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About the Author

Garry Martin, a native Manitoban, attended Colorado College on a hockey scholarship, where he received the BA degree. He then attended Arizona State University for the MA and PhD degrees. Garry returned to Manitoba in 1966 and taught in the Department of Psychology at the University of Manitoba until his retirement at the end of 2008. He is currently a Distinguished Professor Emeritus at the U of M, and he continues to supervise graduate students, teach part-time, and write and publish. He has co-authored or co-edited 8 books and over 150 journal articles on various areas in behavioral psychology. His book, Behavior Modification: What It Is and How to Do It, with Dr. Joseph Pear, first published in 1978, is used as a primary text at many universities in 14 countries and various editions have been translated into Spanish, Italian, Portuguese, Chinese, and Korean. His research on behavioral training technologies for improving the quality of life of people with developmental disabilities and children with autism has been supported continuously by the Medical Research Council of Canada, and now the Canadian Institutes of Health Research for the past 32 years. He has been an invited speaker at numerous national and international conferences around the world. He has supervised 38 Masters theses, and 32 PhD theses at the University of Manitoba, and has received numerous honors and awards, including induction into the Royal Society of Canada. At the 2010 Annual Convention of the Canadian Psychological Association, Garry received the CPA Education and Training Award, the most prestigious education and training award the discipline confers in Canada.


Dr. Joseph J. Pear, Professor of Psychology at the University of Manitoba, received the B.S. degree from the University of Maryland and the M.A. and Ph.D. degrees from The Ohio State University. A fellow of Division 6 (Behavioral Neuroscience and Comparative Psychology) and Division 25 (Behavior Analysis) of the American Psychological Association, Dr. Pear has done both basic and applied research. His early applied work was with children with developmental disabilities at the St. Amant Centre, where he founded the Behaviour Modification Unit (now the Psychology Department) in the early 1970s. More recently, he developed Computer-Aided Personal System of Instruction (CAPSI), an instructional program based on the Keller Plan. CAPSI is an award winning program that is being used to teach a number of courses at University of Manitoba and at several other universities in Canada and the United States. It is also a research tool that Dr. Pear and his graduate students use to research the teaching and learning dimensions of university education. Dr. Pear has also done basic research with pigeons and fish using a tracking system that he developed. In addition to Behavior Modification: What It Is and How to Do It with Dr. Garry Martin, Dr. Pear has written two other books:The Science of Learning and A Historical and Contemporary Look at Psychological Systems. He has also written numerous research articles and two encyclopedia articles: “Psychological Systems” in The Corsini Encyclopedia of Psychology (Fourth Edition) and “Physiological Homeostasis and Learning” in Encyclopedia of the Sciences of Learning. He has received awards for Outstanding Contribution to Behaviour Analysis in Manitoba and for Innovative Excellence in Teaching, Learning, and Technology. He also received the Fred S. Keller Behavioral Education Award for Distinguished Contributions to Education.

--This text refers to an alternate Paperback edition.

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4 of 4 people found the following review helpful By W. Heather on 21 Jun. 2006
Format: Paperback
Basicly this is a very useful book to have on your shelve, it does not matter if you study human pyschology or dog behaviour, this book is full of easy to understand explinations of the world that is behaviour.

I highly recommend this for anyone who is interested or works within the behaviour world. The book is set around human psychology but I use it as a reference and help with my animal behaviour studies. I couldnt study without it.
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Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: 32 reviews
20 of 20 people found the following review helpful
Textbook, But Not 24 April 2003
By Terry Gruber - Published on Amazon.com
Format: Paperback
I used this book as a special education undergraduate. I found it contained all of the essential information in a format that was not bogged down with technical language. I have since loaned the book to several parents who found its information useful and its style easy and unintimidating. It is full of common, everyday examples in order to help one transition from the theoretical to the concrete.
20 of 21 people found the following review helpful
A practical book that works 5 April 2008
By Douglas Setter - Published on Amazon.com
Format: Paperback
There is a ton of usable information in this book. The problem is getting past the jargon and text book manner in which it is written. It really is more for university students than the lay person. Keep in mind that it is a text book for 2 consecutive psychology semesters. So, if the answers do not jump out at you, then do not get frustrated. I have read it through a few times and still do not grasp some of it. If you have the patience to apply something as simple as the operant conditioning, you can actually make a habit within a month. For instance, I used to reward myself with 15 minutes of fiction reading for every chapter of biology that I read. Result? I went from a D to a B within a couple of months. I have helped some of my clients do the same procedure with quitting smoking and sticking with fitness plans. This book is one of the few university text books that I kept after my degree.

Doug Setter, Bachelor of Human Ecology, author of Stomach Flattening and One Less Victim
10 of 10 people found the following review helpful
behavior modification must have 19 Mar. 2008
By K. L. Smith - Published on Amazon.com
Format: Paperback Verified Purchase
This is a very detailed book about behavior modification. It literally traces the history of behavioral modification from its origins and progresses into actual techniques that can be used in a variety of setting. Some of the chapters are quite dense, yet interesting. There is a comprehensive summary and the authors do a wonderful job with breaking down large units of information into readable points. There is a useful guide for functional analysis provided. The behavior contract is generic, but a decent basis for an individualized one. Finally, many behavioral methods are explained in simple terms and there are numerous examples that illustrate their usefulness.
14 of 16 people found the following review helpful
You cannot go wrong... 23 Feb. 2006
By Stoli - Published on Amazon.com
Format: Paperback
I have a son with autism, a wife who is a psychologist and I run a home ABA program as well as helping in my son's pre-school that is instituting an ABA progam. You cannot go wrong with this book. The fact that this book is in it's 8th edition and is used by many college programs speaks to it's strengths. I did read the one dissenting review where it lowered someone's GPA because they did not understand or test well on the material. ABA is deceptive. While it is the just the science of good learning there is a lot of skill and aptitude needed. Being a member of T.O.P.S., Intertel, Mensa, the International High IQ society to name a few I can see that this is not for everyone. Some people are good at being students, some people are good at understanding and implementing good science; with ABA you need to be in the latter group. If you want a good starting/comprehensive book with a lot of meat on the bone this is the one.
5 of 5 people found the following review helpful
Excellent Book for the student, layperson, parent, or anyone else interested in Behavior Modification!!! 18 Jun. 2011
By Rob&Marie - Published on Amazon.com
Format: Paperback
I acquired this book during my undergraduate program. I purchased this book brand new and have used it so many times that it is in very worn condition. I have the seventh edition. I am very happy with my book and in all honesty can not imagine how it could have been improved on but the authors did such a great job with the seventh edition I'm sure the latest edition is as equally effective in teaching the reader!

This book does a great job of breaking down ABA into a very understandable format. This book is very useful because it pairs technical concepts to many life situations as examples to make it more tangible for the reader. I am now pursuing a graduate degree and I still find this manual useful to reference. This is a wonderful book for an academic setting however I think it is as equally appropriate for the layperson looking to understand the in's and out's of Behavior Modification (i.e. parents of a child with Autism). In all honesty this book is by far my favorite book that I acquired during undergraduate and I have recommended this book to others more times than I can remember. I strongly encourage anyone considering this book to go ahead and buy it!
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