Six-part comedy series following the trials of camp 13-year-old Simon (Luke Ward-Wilkinson), doomed to be brought up in suburban Reading circa 1997, when all he wants is to live life among the 'beautiful people'. Surrounded by his ever-so-slightly dysfunctional family, Simon's grand attempts at being outrageous all too often fall on stony ground, propelling him to take ever more drastic actions. The series is based on the childhood recollections of writer and style-guru Simon Doonan.
is not your average family sitcom because the Doonans are not your average family.
The show is the story of a dream, the dream that one day Simon would leave suburban Reading and move to London to be with the beautiful people. In fact he moved to New York to become the creative director of Barneys, an uber-chic fashion store, and to write the memoir on which this hugely exuberant comedy is based. It has song, dance, jokes, bitch-fighting, drunken hairdressers, black posh spice dolls, exploding baked bean cans causing death and a soundtrack featuring Dannii and Kylie Minogue, Sophie Ellis Bextor, The Pet Shop Boys, Sam Wood and Dan Gillespie Sells of The Feeling.
Mum and Dad drink homemade wine, Simon hangs out with his best friend Kyle, better known as Kylie, working on dance moves to 90s floor fillers; his sister Ashlene wants to look like Heather Small and "hang with the hood", whilst his aunty Hayley is blind, feisty and eating nuts. Gran meanwhile used to be the nicest woman in the world and has now turned very nasty.