This is another good book on the business impact of recessions. It gives a long series of good pointers and solid advice that is useful to business managers in most industries. While the author has a British bias (he is from the UK), nevertheless most of the information could be applicable to a US audience. The only ingredient missing that could have made this a great book was that it did not give the readers a clear map, a grand plan, or strategy as to what exactly to do, and how to choose among the options offered. In this respect, readers would benefit greatly from also reading my book "Business Warrior: Recession & Recovery Edition: How to use the SWIPPE(tm) method to survive, prosper and dominate in business" which as the title says, offers SWIPPE(tm), a proven powerful action plan that can help most companies survive, prosper and even dominate their markets.