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Basics Creative Photography 01: Design Principles Paperback – 15 Nov 2010


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Product details

  • Paperback: 192 pages
  • Publisher: AVA Publishing (15 Nov 2010)
  • Language: English
  • ISBN-10: 2940411360
  • ISBN-13: 978-2940411368
  • Product Dimensions: 16 x 1.5 x 23 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Bestsellers Rank: 369,862 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

Review

'Photographer Webb offers a beautifully designed and very useful introduction to the creative composition of a photograph. Although this volume explores the particulars of design theory via photographic illustrations, these principles are universally applicable. Thus, this book will interest anyone involved in the creation of visual images. Beginning with fundamental building blocks and moving to case studies and creative strategies, this volume, with its combination of text and images, provides readers with authoritative principles and superb photographic examples ... Images by Ernst Haas, Martine Franck, Henri Cartier-Bresson, Angus Fraser, Alexander Rodchenko, and dozens of other featured contributors are among the best photographs ever made. They brilliantly illustrate the ideas discussed in the text. Summing Up: Highly recommended. All levels, all libraries.' - R. M. Labuz, Mohawk Valley Community College (Reprinted with permission of Choice, copyright 2011, American Library Association).

'Very good ... Very clear and well presented. The standard I have come to expect from AVA. Basics Creative Photography 01: Design Principles fills a gap that we have had up till now.' - Peter Savage, Reading College, UK.

'Enjoyable and informative in equal measure...' - Ashley Beolens, fatphotographer.net, January 2011.

'As a one-off book it is a great learning aid.' --Jeremy Goffin, Grimsby Institute of Further & Higher Education, UK.

About the Author

Jeremy Webb is a photographer and tutor with over 25 years' experience. He has travelled extensively throughout Europe, shooting stock for agencies; joined a team of cruise ship photographers based in Florida; and was an expedition photographer with an environmental charity based in Tanzania. More recently, his work with 'light painting' has received much attention, and has been featured in the British Journal of Photography, as well as numerous published portfolios and websites.

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Most Helpful Customer Reviews

8 of 9 people found the following review helpful By L Churchill on 16 May 2011
Format: Paperback
If you are looking to take your photography up a level this is the book for you.

This book teaches you how to design an image rather than just take a photograph. After reading this book I now find myself looking around in the viewfinder, looking for shapes, textures, lines all of these things will help to give depth to an image.

Jeremy Webb's style of writing is easy to follow and I found it hard to put the book down once I started reading it. A must have book photographers of all levels.
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6 of 7 people found the following review helpful By Rob Parker on 13 May 2011
Format: Paperback
I have just finished reading BASICS CREATIVE PHOTOGRAPHY 01: DESIGN PRICIPLES. This book is a must for anyone interested in photography as a hobby but wanting to expand their photography. DESIGN PRINCIPLES approaches the creative aspect of photography in such a way that the principals and techniques are easy to read through and digest.

DESIGN PRINCIPALS is split down into seven sections covering all aspects of creative photography. Each section deals with a different principal and breaks them down into the elements that make up that principal. Caser studies are included throughout each section that shows the reader how the principals can be applied to photographs and how they can alter the effect of the same subject. There are also exercises that allow the reader to put into practise what they are reading.

DESIGN PRINCIPALS has allowed me to approach my photography in a new light and to look my subject from different viewpoints. DESIGN PRINCIPALS has also made me realise that there is more to photography than just adjusting the settings on my camera and how everyday items can take on a different view by applying some of the principals outlined in the book.

The author (Jeremy Webb) shares all of his experience as a professional photographer in a way that it can be easily understood by everyone (from novice to pro).

I would recommend this to anyone as a most for the collection as it will be useful as a reference point when approaching any new subject material.

10 out of 10 Jeremy for this book, now it's time for me to read Creative Vision.
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1 of 1 people found the following review helpful By Andy_atGC TOP 100 REVIEWERVINE VOICE on 9 Oct 2012
Format: Paperback
AVA is a Swiss-based publishing house but which has been distributing its books throughout the world in recent years. I first encountered some of its earlier 'Basics Photography' series which is seven books in strength. Of those, I had volumes 1, 2 and 7 but borrowed volume 6 from a friend. I had never seen volumes 3, 4 or 5, at least two of which apparently concern Black and White photography. Together, and judging only by those I had seen, it makes a very comprehensive course on photography. Most books appear to be individually and differently authored.

The 'Basic Creative Photography' series follows the same broad concept and uses a similar layout as the earlier series. The layout design may be a little strange to European (or American) eyes but it works. In a physical sense, you could equate the design to that of the small pamphlets sometimes included with certain magazines, although the content is of a much higher quality, as is the entire package. There is also a companion mini-series on Design (2 volumes) which I haven't yet seen on sale anywhere.

As the series is developing, and AVA do not appear to offer any advance data on forthcoming releases, it is difficult to know just how many volumes there will be or what subjects will be covered. At present, there are apparently three titles, this, 'Context and Narrative' and 'Behind the Image', but I have only seen this.

If you wish to consider the original series as Year One of a photography course, then this series will be Year Two and it it deals with the conceptual aspects of photography rather than the more basic and sometimes mechanical necessities of exposure, focusing etc. Whether there will be a third and follow-up series and what it might cover is probably anyone's guess. As a relative newcomer to the realm of photography book publishing, AVA's contribution is different and welcome.
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Format: Paperback Verified Purchase
This book Basics Creative Photography 01: Design Principles is an excellent book for serious amateurs and people doing photography courses or degrees .. illuminating and interesting
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Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: 7 reviews
4 of 4 people found the following review helpful
Excellent 16 May 2011
By L Churchill - Published on Amazon.com
Format: Paperback
If you are looking to take your photography up a level this is the book for you.

This book teaches you how to design an image rather than just take a photograph. After reading this book I now find myself looking around in the viewfinder, looking for shapes, textures, lines all of these things will help to give depth to an image.

Jeremy Webb's style of writing is easy to follow and I found it hard to put the book down once I started reading it. A must have book photographers of all levels.
4 of 4 people found the following review helpful
Design Principles 13 May 2011
By Rob Parker - Published on Amazon.com
Format: Paperback
I have just finished reading BASICS CREATIVE PHOTOGRAPHY 01: DESIGN PRICIPLES. This book is a must for anyone interested in photography as a hobby but wanting to expand their photography. DESIGN PRINCIPLES approaches the creative aspect of photography in such a way that the principals and techniques are easy to read through and digest.

DESIGN PRINCIPALS is split down into seven sections covering all aspects of creative photography. Each section deals with a different principal and breaks them down into the elements that make up that principal. Caser studies are included throughout each section that shows the reader how the principals can be applied to photographs and how they can alter the effect of the same subject. There are also exercises that allow the reader to put into practise what they are reading.

DESIGN PRINCIPALS has allowed me to approach my photography in a new light and to look my subject from different viewpoints. DESIGN PRINCIPALS has also made me realise that there is more to photography than just adjusting the settings on my camera and how everyday items can take on a different view by applying some of the principals outlined in the book.

The author (Jeremy Webb) shares all of his experience as a professional photographer in a way that it can be easily understood by everyone (from novice to pro).

I would recommend this to anyone as a most for the collection as it will be useful as a reference point when approaching any new subject material.

10 out of 10 Jeremy for this book, now it's time for me to read Creative Vision.
0 of 1 people found the following review helpful
Love it. 18 Feb 2013
By Kayla N. Harris - Published on Amazon.com
Format: Paperback Verified Purchase
I love this book. It really helps me understand how I can improve my photos with design elements and principles, as well hone my intuition in creating great and better photography.
The pictures and great and balance well with the topics covered throughout the book. I had to buy this for a photography class, and I'll definitely be keeping it.
I highly recommend it for any beginning photographer, or photography teacher.
0 of 2 people found the following review helpful
Lacey3 14 Feb 2013
By Diana Burkholder - Published on Amazon.com
Format: Paperback Verified Purchase
It arrived promptly and without any deficits to it.
It is a great book for photographer want-to-be's. It is very informative.
1 of 4 people found the following review helpful
Awesome 19 Sep 2012
By Simo B - Published on Amazon.com
Format: Paperback Verified Purchase
The book is in great shape. I could not expect anything better from a used one, it looks brand new!
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