Balkan Ghosts is a compete curate's egg: it is neither history nor travel writing, neither political analysis nor journalism, nor is it all these things together.
Its chief merit is in the prologue: a set of articles published in the 90s by Kaplan arguing for Western intervention in the Yugoslav wars. If anything, these articles were not vocal enough, but they act as a vital reminder of the abject failure of judgement and nerves of the US and EU - particularly the EU, supposedly founded to avoid such wars and atrocities reoccurring in Europe ever again. Then Kaplan says that Clinton may have been influenced by his book against intervention because it sounded the note of unsolvable, age-old hatreds. The author wrings his hands. But the paradox is that when one moves on to the section on ex-Yugoslavia, one understands Clinton. It does portray a stereotypically violent, 'eternally unfathomable East'. It has either too much or too little history. Kaplan's dubious premise consists of John Reed and Rebecca West: not exactly neutral material, and written decades ago. He never pauses to question why his interlocutors - intellectuals and officials - carry on about historical events of which they have no personal experience. And he makes no attempt, beyond passing mention, to dissect the impact of communism and of the region's peculiar 1970s economic experiment.
Balkan Ghosts improves when it begins to describe Romania and Bulgaria, in which the author spent more time. It becomes more like a travel book, and the historical commentary is more nuanced, relevant, and up-to-date. Kaplan also convinces when he writes on the holocaust in the Balkan region, especially Salonika. Then the book tends to end again in caricature and cultural typecasting on Greece, though the Papandreou story is interesting. Kaplan deserves credit for having raised the alarm on brewing trouble in the Balkans. His sections on Romania and Bulgaria capture the essence of their now (thankfully) vanished post-communist scenes. But history on the Yugoslav states is better found in Noel Malcolm's Bosnia and Kosovo books.