- Hardcover: 144 pages
- Publisher: Pluto Press; 1st English Language Ed edition (20 July 2002)
- Language English
- ISBN-10: 0745318746
- ISBN-13: 978-0745318745
- Product Dimensions: 22.8 x 13.5 x 1.4 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 4,398,139 in Books (See Top 100 in Books)
- See Complete Table of Contents
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More About the Author
Product Description
Product Description
The Bacardí rum company is one of the most successful and recognisable brands in the world. It spends millions on marketing itself as the spirit of youth and vitality. But behind its image as a party drink lies a very different story.
In this book, investigative journalist Hernando Calvo Ospina brings to light the commercial and political activities of the Bacardí empire to reveal its role in fostering the 40-year long confrontation between the United States and the revolutionary government of Cuba. Through meticulous research, Ospina reveals how directors and shareholders of the family-owned firm have aggressively worked to undermine the Castro government. He explores how they have been implicated in supporting paramilitary organisations that have carried out terrorist attacks, and reveals their links to the extreme right-wing Cuban-American Foundation that supported Ronald Reagan's Contra war in Nicaragua.
Bacardí: The Hidden War explains the company's hand in promoting 'special interest' legislation against its competitor, Havana Club Rum, which is manufactured in Cuba and promoted by the European company Pernod-Ricard. Ospina reveals the implications of Bacardí's involvement in this growing dispute that threatens to create a trade war between America and Europe. Exploring the Bacardí empire's links to the CIA, as well as its inside links with the Bush administration, this fascinating account shows how multinational companies act for political as well as economic interests.
In this book, investigative journalist Hernando Calvo Ospina brings to light the commercial and political activities of the Bacardí empire to reveal its role in fostering the 40-year long confrontation between the United States and the revolutionary government of Cuba. Through meticulous research, Ospina reveals how directors and shareholders of the family-owned firm have aggressively worked to undermine the Castro government. He explores how they have been implicated in supporting paramilitary organisations that have carried out terrorist attacks, and reveals their links to the extreme right-wing Cuban-American Foundation that supported Ronald Reagan's Contra war in Nicaragua.
Bacardí: The Hidden War explains the company's hand in promoting 'special interest' legislation against its competitor, Havana Club Rum, which is manufactured in Cuba and promoted by the European company Pernod-Ricard. Ospina reveals the implications of Bacardí's involvement in this growing dispute that threatens to create a trade war between America and Europe. Exploring the Bacardí empire's links to the CIA, as well as its inside links with the Bush administration, this fascinating account shows how multinational companies act for political as well as economic interests.
About the Author
Hernando Calvo Ospina is a Colombian investigative journalist who specialises in the anti-Castro movement. He is the author of Salsa, Havana Heat, Bronx Beat (Latin America Bureau, 1995) and co-author of The Cuban Exile Movement: Dissidents or Mercenaries? (Ocean Press, 2000). Bacardi: The Hidden War was first published in Spanish and has been translated into French, Dutch, German and Italian. He lives in Brussels.
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Customer Reviews
Most Helpful Customer Reviews
14 of 16 people found the following review helpful
Format:Paperback
Forget the cute cat in the ads for Bacardi Breezers, this firm is more interested in overthrowing Castro by any means necessary.
Through the shady Cuban-American National Foundation (CANF) the Bacardi family linked themselves with more right wing organisations than Bush has heard of. Their activities, documented here by Ospina, who must be one brave man, will make you want to throw away that bottle of duty free Bacardi rum
and swear never to touch their products again. This book shows that global companies have ulterior motives, and that they can make political policy through their connections and influence.
Alarming stuff - but the truth often is.
Through the shady Cuban-American National Foundation (CANF) the Bacardi family linked themselves with more right wing organisations than Bush has heard of. Their activities, documented here by Ospina, who must be one brave man, will make you want to throw away that bottle of duty free Bacardi rum
and swear never to touch their products again. This book shows that global companies have ulterior motives, and that they can make political policy through their connections and influence.
Alarming stuff - but the truth often is.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4 reviews
4 of 6 people found the following review helpful
Another leftist who loves Cuban Revolution with zero "hands on" experience..
9 Jan 2011
Format:Paperback
When you see books like this there are two questions to be asked:
1- Is the author been paid for the excelent and resourceful comunist propaganda system ?
2- What is the motive of somebody that is smart enough to write a book and at the same time serve this kind of helping hand to a dying comunist system?
by the way, i lived 27 years of my life in "revolutionary cuba".....
1- Is the author been paid for the excelent and resourceful comunist propaganda system ?
2- What is the motive of somebody that is smart enough to write a book and at the same time serve this kind of helping hand to a dying comunist system?
by the way, i lived 27 years of my life in "revolutionary cuba".....
1 of 2 people found the following review helpful
Bacardi:The Hidden War
26 Jun 2011
Format:Paperback
Another Hit-Piece on the Cuban Exile Community(Like Cuba Confidential) people who are more pre-disposed to a Tyrant than a Democracy,and who through Manipulation and Revisionist History write books,Ocean Press which wrote a book on "The mob" in Cuba seems to be one of those pushing for the same aims as the murderous godless regime on the island,
If you want to read a "Balanced" book on the story of Bacardi both behind the scenes as well as a bit of corporate History,Read Tom Gjelten(NPR of all places.) Bacardi and The Long Fight For Cuba A Biography of a cause,2008,Viking ISBN 978-0-670-01978-6. Now if your An Anti-Cuban Zealot knock yourself out reading this and other e x c r e m e n t.
If you want to read a "Balanced" book on the story of Bacardi both behind the scenes as well as a bit of corporate History,Read Tom Gjelten(NPR of all places.) Bacardi and The Long Fight For Cuba A Biography of a cause,2008,Viking ISBN 978-0-670-01978-6. Now if your An Anti-Cuban Zealot knock yourself out reading this and other e x c r e m e n t.
10 of 20 people found the following review helpful
Entering a murky world
3 Oct 2002
Format:Hardcover
This book explores the murky world of the Bacardi Empire. Bacardi has had dealings with the CIA and the extreme right-wing National Cuban-American Foundation (CANF) as well as links with both political and violent attempts to overthrow the Cuban government. This began almost from the Revolution in January 1959 and has continued to the present day. As the prologue puts it, the book: "raises fundamental issues about the relationship between multinational corporations and imperialist politics, about the instrumental use by the state of private corporations to serve state-directed terrorism."
Bacardi has sought to use US laws to put a stranglehold on Cuban trade. This includes sponsoring the Helms-Burton Act that tightens the 40-year blockade. The author comments that "the text is so severe and over-arching that doubtless not even the laws and treaties imposed on African colonies by the European powers have contained such a degree of arrogance and lack of respect for a sovereign nation."
Bacardi lawyers were also heavily involved in writing the new trade laws that mean Cuban brands are no longer recognized in the US. Havana Club rum's French partner Pernod-Ricard (the major competitor to Bacardi) has convinced the European Union that such moves are an infringement of fair-trading laws.
Bacardi and others are aiming not just to remove Castro from power but establish Cuba as a colony of the US with chosen front men running the place.
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