My, now 1 year old, has been watching this and Baby Mozart and Baby Bach from the age of a few weeks. They have captivated him from the outset and provided me with 20 or so precious minutes of 'time-out' (yes, I know you are supposed to interact with the baby whilst watching the video, but I'm not perfect!). One year on, and we have 'progressed' to Baby Van Gogh and Shakespeare - with the same amazing results. We have loads of other children's videos (Teletubbies, Tweenies, Bear in the Big Blue House, etc) but NONE hold his attention the way these do and as a result, he is enthralled by all classical music where-ever he hears it.