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BaByliss 2098BU Pro 230 Elegance Straightener

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2 new from £71.96
  • Ready to straighten or style in just 15 seconds with ultra fast heat up and recovery
  • Heats up to 230 degrees C and has three heating settings for every hair type - 180, 200 and 230 degrees C
  • It is 25% longer true titanium plates and ionic technology for an ultra smooth finish
  • Features a 3 m swivel cord and comes with a pouch

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Product Description

Product Description

Hold the key to style and sophistication in the palm of your hand, with the BaByliss Pro 230 Elegance Straightener

Curved design with 25% longer plates for straightening and styling
Curved design with 25% longer plates for straightening and styling

With a top temperature of 230 degrees C, fast heat-up, super shine titanium-ceramic plates, Enhanced ceramics and ionic technology, the Pro 230 Elegance is a straightener to be taken seriously.

Sophisticated design

The Pro 230 Elegance comes in a sophisticated high-gloss metallic finish. It comes with a pale pink carrying pouch so you can store your Pro 230 Elegance safely at home or when travelling.

Combining fashion and functionality, the chrome detailing and the mirror finish super shine titanium-ceramic plates of the Pro 230 Elegance reflect a sense of sophistication. And its curved design looks good and contemporary, while also allowing you to style as well as straighten your hair.

Ionic technology to fight frizz

Many aspects of optimum living, including air conditioning, contact with man-made fibres and air pollution contribute to a build-up of static electricity in the hair. Even brushing and towel drying the hair, can increase these levels causing the surface of the cuticle to become rough. Consequently, hair may have a dull appearance. Also high levels of static charge cause hair to become “fly-away” and difficult to style.

The ion generator produces a stream of negative ions which act to neutralise the static charge, smoothing the scales on the cuticle for shiny, smooth and manageable hair so you can achieve your desired style easily. As you straighten your hair, you will hear a quiet buzzing as the ionic port distributes the ions to the hair.

Ready to use in 15 seconds with fast heat-up and three heat settings up to 230°C
Ready to use in 15 seconds with fast heat-up and three heat settings up to 230°C
Curved design straightens and styles

Designed with a curved frame, the Pro 230 Elegance gives you the freedom to straighten and style your hair. Glide the straightener through the hair for a poker straight finish or roll the straightener through the hair and let its curved design create waves, curls and movement with a flick of your wrist.

With 25 per cent longer super shine titanium-ceramic plates, the Pro 230 Elegance can handle larger sections of your hair at one time for faster results. To help you straighten and style your hair even faster, the Pro 230 Elegance heats up quickly thanks to its Enhanced ceramics heating system. In just 15 seconds, it is ready to use.

For sleek, smooth hair that looks gorgeous all day or night</
For sleek, smooth hair that looks gorgeous all day or night
Enhanced technology for salon quality performance

The Pro 230 Elegance gives you salon quality results from the comfort of home. Its Enhanced ceramics heating system offers ultra-fast heat-up and recovery so you can start straightening and styling in just 15 seconds and the desired temperature is maintained during use. It also has a 3 m swivel cord to ensure easy mobility while styling and to prevent cord tangles.

Comes with a luxurious matching carrying pouch and a heat mat for travel
Comes with a optimum matching carrying pouch and a heat mat for travel

Designed for every hair type, you can easily adjust the heat setting to 180 degrees C, 200 degrees C or 230 degrees C. Use the lower settings for fine or coloured hair. For thicker, coarser hair, use the higher settings, up to 230 degrees C.

Whichever heat setting you choose, your hair will always have a smooth, sleek finish. The titanium-ceramic plates glide through your hair and the ionic conditioning technology keeps your hair frizz-free, leaving your hair healthy.

BaByliss
Total convenience, anywhere in the world

Along with being multi-voltage for worldwide use, the Pro 230 Elegance comes with a optimum matching carrying pouch as well as a heat protection mat. It has an on/off button with an indicator light and for extra safety there is an auto shut-off feature. If the appliance is switched on for more than 72 minutes continuously, then it will automatically switch off. If you wish to continue using the appliance after this time, simply press the on/off button to turn the power on.

BaByliss - manufacturer of hair care appliances

BaByliss is manufacturer of electrical personal care appliances from hair dryers, straighteners, tongs, hair clippers and trimmers, to beauty appliances and bath spas. BaByliss Products are used in hair and beauty salons and we use this expertise to create top performance products for use at home. All BaByliss Products are thoroughly tested to give the ideal performance and results possible.

Box Contains

1 x Straightener;1 x Storage pouch;1 x Heat mat

Product Information

BrandBaByliss
  
Additional Information
ASINB0058N77XW
Best Sellers Rank 1,182 in Health & Personal Care (See top 100)
Shipping Weight839 g
Delivery Destinations:Visit the Delivery Destinations Help page to see where this item can be delivered.
Date First Available20 Jun 2011
  
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Customer Questions & Answers

Customer Reviews

4.5 out of 5 stars

Most Helpful Customer Reviews

181 of 186 people found the following review helpful By Blondiebear on 1 Nov 2011
I have been a GHD fan for some years; before I discovered GHD no straighteners had ever straightened my hair to a decent standard. The downside with GHD is the cost, they are not cheap and with the rising cost of living I couldn't bring myself to fork out another £100 or so to buy a new pair.

I did extensive research and these straighters seemed to get good reviews plus they had all the technology i was looking for i.e ionic. But I confess even after I purchased them I was sceptical that they would be any good, but I figured £40 is better than £100.

I have now been using these straighteners for about a month and I LOVE THEM!! Not only do they straighten my hair properly the ionic capability has reduced frizz and my hair looks smoother and shinier. I cannot say enough good things about these straighters they are amazing and I will buy a 2nd pair in the event of my pair breaking in the future.

I also brought the matching hairdryer - also fantastic (although the cord is too short)!

I am a GHD girl no more!
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79 of 83 people found the following review helpful By rebecca on 12 Oct 2011
This product is fantastic i have had 3 pairs of GHD and 2 pairs of FHI straightners which are really expensive and most salons use them. This product is alot less money and does a much better job on your hair. Fast delivery!! the product was well wrapped on arrival straightners were exellent quality and they even came with a mat and carry care which none of my other pairs did. i cannot stress enough how much of an amazing product this is! great buy!!
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14 of 14 people found the following review helpful By miss l r pretlove on 2 Jan 2013
Verified Purchase
I had a pair of GHDs which had lasted me yrs, was looking for a replacement pair at a lower price.
These are just as good as my ghds where.
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28 of 30 people found the following review helpful By S. Brooker on 27 Sep 2011
Good price straighteners, work like a dream, arrived quickly and would recommend this item if you simply cant afford ghd'S, i tend to use the lowest setting as i have bleached streaks so have to be careful.
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85 of 93 people found the following review helpful By Danielle TOP 1000 REVIEWER on 1 Jan 2013
These are the latest version of the fantastic BaByliss 2098U straightener from a couple of years ago, they are technically identical but the colour has changed, this is not a bad thing as the older model were the best hair straightener on the market, and the new one is just as good :)

If you're not new to the world of hair straighteners, then I can sum this up quickly:

If you want the best hair straighter money can buy, then buy the BaByliss 2098BU Elegance Straightener.

If you follow trends and want stylish, but overpriced and otherwise mediocre straighteners then buy the GHD Mk IV.

Compared to the GHD (because lets be honest, every straightener is compared to the massively over-rated GHD) the BaByliss stacks up well.

The BaByliss:

Heats up faster than GHD
Is lighter than GHD
Is *much* smoother and snags less than GHD (titanium vs. ceramic)
Is typically half the price of GHD
Has adjustable heat for fringes and delicate hair
Has the same auto-shut off feature that GHD keep bragging about

The one feature the GHD MkIV has over the BaByliss is that the new limited edition GHD has a better heat plate protector so you can pack it back in your case quickly; very handy when travelling.

The only real downside that I can see with BaByliss is the brand image; they are seen by many as bargain basement items and not as brand leaders or cutting edge trend setters.

Hope this helps :)
Danielle
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41 of 45 people found the following review helpful By Loubylou on 29 Oct 2011
I have been a GHD user for years, and when I was recommended these I was sceptical, however I am pleasently surprised. Worked just as well as GHD, and for half the price, heat mat a great advantage for the gym bag, and a free clutch bag (far too nice to keep straightners in).
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19 of 21 people found the following review helpful By MISS NADINE ANDERSON on 10 Dec 2013
Verified Purchase
I don't normally write reviews but I thought that this was an exception, after using GHD's I did not think that another straightener could be as good but after they stopped working after 18 months of use I could not stomach spending over £100 for new ones. I thought I would have a look at the reviews for other products and came across these, well after using them now for a few weeks I have to say that in my opinion they are better than my old GHD's, they make your hair so smooth and straight especially on the hottest setting, the straighteners just glide through my hair which is very thick and wavy and I seem to be able to straighten my hair a lot quicker than before. They are fantastic!!!
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1 of 1 people found the following review helpful By Samantha Jayne Brooks on 1 Dec 2014
I've had hair straighteners that are under £25 for years, since I was in high school. Every time me and my mum got to the hairdressers they always have the new Ceramic plate ones, and we end up going there just to get our hair done for a night out or occasion because they work SO well!

As BlackFriday was coming by I decided to purchase some, I got these for £35, I believe the retail is £80 but I'd say they're even worth £80!

I've tried GHDs through a friend and through the hair dressers, I honestly believe these are better than them.

They run smooth through your hair, no pulls, straightens faster, heats faster and hotter.

It usually takes me 40 + minutes to do my whole head of hair, and I have THICK hair, nearly middle waist length, but with these I was done within 6 minutes.

I'm so so happy with these!

I was going to give 4 stars because the bag is too small for the hair straighteners, the wire is soo long (which is a good thing) and so strong/thick so bending/folding it is nearly impossible. I got them to fit, but it sticks up a lot and just makes me want to use a different bag if I can find a big enough one, it's a lovely bag overall though, magnet clicks and looks nice!

I didn't give it 4 stars because it's just a free bag, the straighteners are A+++
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Most Recent Customer Reviews


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