Quantity:1

Other Sellers on Amazon
Add to Basket
£12.99
+ £2.49 UK delivery
Sold by: Dawson's Department Store
Add to Basket
£20.49
+ FREE UK delivery
Sold by: Best4Deals
Add to Basket
£20.62
+ FREE UK delivery
Sold by: Top Brand Discounts 4 u
Have one to sell? Sell on Amazon

Image Unavailable

Image not available for
Colour:
  • Sorry, this item is not available in
  • Image not available
      

BRITA Fjord Cool Midnight Blue Water Filter Jug

by BRITA

Price: £17.40 & FREE Delivery in the UK. Details
Only 8 left in stock (more on the way).
Dispatched from and sold by Amazon. Gift-wrap available.
13 new from £12.99
  • Takes MAXTRA filter cartridge for reduction in limescale, chlorine and other impurities
  • Flip top through lid for easy one-handed filling
  • 1.5L filtered water capacity, 2.6L total capacity. Conveniently fits in your fridge door.
  • Featuring 'Memo' cartridge exchange indicator to remind you to replace your filter cartridge
  • Soft grip handle and non-slip base
  • Dishwasher safe (excluding lid)
  • 1 MAXTRA filter cartridge supplied

Better with BRITA
Great prices on compatible BRITA MAXTRA water filter cartridges.

Frequently Bought Together

BRITA Fjord Cool Midnight Blue Water Filter Jug + BRITA Maxtra Water Filter Cartridges - 4 Pack
Price For Both: £28.40

Buy the selected items together

Product details

  • Product Dimensions: 26.7 x 10.9 x 27.7 cm ; 998 g
  • Boxed-product Weight: 1 Kg
  • Item model number: 102070
  • ASIN: B0017J5HII
  • Date first available at Amazon.co.uk: 7 April 2008
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (24 customer reviews)
  • Amazon Bestsellers Rank: 94,457 in Kitchen & Home (See Top 100 in Kitchen & Home)
  •  Would you like to give feedback on images?


Product Description

Product Description

BRITA Elemaris Meter Water Filter Jug

BRITA Water Filter Systems Ltd
jugs
The Water Filter Company
  • BRITA invented the pour-through water filter jug in 1966
  • BRITA filtered water is enjoyed every day by over 250 million people in over 60 countries
  • BRITA is passionate and internationally renowned for its expertise in the field of drinking water optimisation.
  • German design with rigorous performance and quality testing.
  • After care service from UK team with 30 day money back guarantee. Register product for replacement parts service.
Why is water so important?

Hydration is vital to daily living. Every cell in your body needs water to function properly. It helps replenish skin tissues and moisturises the skin. Water flushes out toxins from your organs and intrinsic to any well-balanced diet. Your brain is approximately 90% water, so drinking water makes you more alert and increases your ability to concentrate.

Most health professionals agree that the average human requires 2 litres of water (8 glasses) a day, which is easier when you enjoy the taste.

jugs
Why filter your water?

Whilst tap water in the UK is safe to drink it can contain high levels of chlorine which can have a very strong smell and taste. Heavy metals such as lead and copper can also be found in tap water due to both domestic plumbing and supply pipelines. Limescale also affects many people living in the UK.

BRITA filtration reduces limescale, chlorine and metals in your water allowing the natural flavours and aromas in tea and coffee to fully develop. Tea gleams clearly and is free from streaks, food flavours can fully unfold and small domestic appliances are protected against limescale build-up.

What can I use BRITA filtered water for?
Tea test, tea made with unfiltered tap water & tea made with BRITA filtered water
Less limescale, more flavour

Tea, coffee, hot chocolate and hot beverages can be made of up to 98% water. So why not improve your cuppa by using BRITA filtered water and reducing the limescale, chlorine and impurities which leaves the oily appearance on top of your hot drinks and stop the full flavour from fully developing.

See and taste the difference with your own tea test. One cup of tea made with unfiltered tap water and then one made with freshly BRITA filtered tap water but be sure to use a kettle which is free of limescale, otherwise your boiled filtered water will end up with bits of scale and will impair the taste and aroma of your tea.

Cook fresh, clear and crisp food using filtered water

For cooking and healthy food

Stocks and soups, rice, lentils, pulses, vegetables and fruit all heavily rely on water either as their base or in their preparation. By using BRITA filtered water you're allowing the flavour of your ingredients to really come through and ensure that you get the best results in your cooking.


Cold refreshing filtered water the convenient way

Enjoy the clear, fresh taste

Use it in your cold drinks for refreshing cordials or try something different and use filtered water in iced tea and coffee. You could make fruit filled ice cubes or refreshing ice lollies, delicious sorbets or fruit salad desserts.

Protect small domestic appliances with BRITA water filtration
Prevents limescale build up

You can use filtered water in your small domestic appliances. With the reduction of limescale, this could help prolong the lifetime of your kettle, coffee machine, steamer, rice cooker, steam mop or iron.

Fjord, Marella and Aluna Filter Jug Models

Insert Alt Text here
jugs
jugs

The Fjord, Marella and Aluna water filter jugs feature ‘Memo’ the cartridge exchange indicator which reminds you when to replace your filter cartridge, so you can always enjoy BRITA filtered water at its best.

The Fjord filter jug is available in the ‘Cool’ size and the Marella and Aluna filter jugs are available in two sizes:

  1. ‘Cool’ model, slim design, conveniently fits in your fridge door
  2. ‘XL’ model, extra-large design, ideal for your kitchen worktop or dining table

Both the Fjord and Marella jugs feature a flip top lid for easy one-handed filling. The Fjord jug also features a soft grip handle and a non-slip base.

Taking the MAXTRA filter cartridge, the MAXTRA cartridge contains a mix of activated carbon and ion exchange resins. The ion exchange resin reduces the carbonate hardness (limescale) and permanently absorbs metals, such as lead and copper from your water, which can occur as a result of plumbing. The activated carbon reduces substances that may impair taste, such as chlorine and chlorine compounds (where present). By reducing limescale, chlorine and impurities from your tap water which can affect the taste and aroma of your hot and cold drinks and your cooking and baking, allowing the full flavour and aroma of your food and drink to fully develop. The MAXTRA filter cartridge is 100% recyclable.

Compare the range

Product Details
BRITA Fjord Cool
Product Details
BRITA Fjord Cool Annual Pack
Product Details
BRITA Marella Cool
Product Details
BRITA Marella XL
Product Details
BRITA Aluna Cool
Product Details
BRITA Aluna XL
Product Details
BRITA Marella Cool Starter Pack
Product Details
BRITA Marella Cool Annual Pack
Alternate Colours
Blue

Blue

Red


Blue


Green
N/A N/A N/A
Blue


Green
N/A
Cartridge Exchange Indicator Yes - Memo reminds you when it’s time to change
Size Cool - Fits in fridge door Cool - Fits in fridge door Cool - Fits in fridge door XL - Counter top model. Cool - Fits in fridge door XL - Counter top model. Cool - Fits in fridge door Cool - Fits in fridge door
Jug Capacity 1.5 L filtered water capacity - 2.6 L total capacity 1.5 L filtered water capacity - 2.6 L total capacity 1.4 L filtered water capacity - 2.4 L total capacity 2 L filtered water capacity - 3.5 L total capacity 1.4 L filtered water capacity - 2.4 L total capacity 2 L filtered water capacity - 3.5 L total capacity 1.4 L filtered water capacity - 2.4 L total capacity 1.4 L filtered water capacity - 2.4 L total capacity
Flip top lid Yes Yes Yes Yes No No Yes Yes
Soft grip handle Yes Yes No No No No No No
Non-slip base Yes Yes No No No No No No
No. of MAXTRA Included 1 12 1 1 1 1 3 12
Dishwasher Safe Yes, excluding lid

Box Contains

  • 1 × Fjord Cool Midnight Blue Water Filter Jug System
  • 1 × MAXTRA filter cartridge
  • Instruction manual
  • Registration card

  • Customer Questions & Answers

    Customer Reviews

    4.2 out of 5 stars
    Share your thoughts with other customers

    Most Helpful Customer Reviews

    16 of 17 people found the following review helpful By Antony Allen on 5 Jun 2009
    Excellent water filter! Takes about 10 minutes to set up, you have to clean the unit, submerge the filter, and then run water through twice. But the preperation is worth it! Water tastes much nicer, especially compared with London tap water! Fits very well in the fridge door. Product comes with one filter - so you have to buy more MAXTRA Filters for the future. Filters reasonably quickly, in a few minutes. This model is quite cheap, but it does the job. Everything feels pretty solid and sturdy, so why pay more for the more expensive models?! A* - enough said!
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    17 of 19 people found the following review helpful By d hunt on 20 April 2009
    Verified Purchase
    Living in a hard water area we were used to lots of scum on our tea and horribly dirty cups. Now we use filtered water, the cups are clean and the tea is free from frothy dirty scum. Highly recommended product.
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    9 of 10 people found the following review helpful By Keith Eglinton on 22 Jun 2009
    Having used the older style water filter in the past I've found my new Briter water filter much better. The water has a much fresher taste.The one down thing is the filters are a lot more money than the old and even more exspensive on Amazon!!
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    2 of 2 people found the following review helpful By Hawfinch on 9 Nov 2013
    Verified Purchase
    I bought this to replace an earlier one (on which the monitor had failed after about 5 years). Sadly, the funnel was fractionally too small and each time an attempt was made to pour water from the jug, the funnel lifted, pushed off the lid and spilled the contents and parts all over.

    Contacted Brita UK, explaining the problem and within a few days a replacement part arrived and solved the issue. Super service!
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    2 of 2 people found the following review helpful By Ms. Elizabeth Keeble on 26 Sep 2011
    Verified Purchase
    I have had several BRITA jugs in my time and this is the first time I have a complaint. The "lip" covering the spout came off at first pour and is perpetuarly wobbly. I have to take it off when pouring otherwise it lands in the recepticle !!
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    By snapdragon on 15 Nov 2014
    Verified Purchase
    We have been having terrible tasting water for longer than we should have. I wasn't convinced that these filter jugs would make any difference but guess what? They do. We now are tasting tea/coffee as it should be! It is well worth the faff of filling jugs and making sure there is an adequate supply for daily use. By the bye, 1st I wouldn't like to be using this if I had a large family ( there are 3 of us, all adults ) but it does save you from wasting water especially if you are on a meter and 2nd I would prefer to get my water like this directly from the tap. Anyone up for a fight with the water authorities?
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    4 of 5 people found the following review helpful By B. Zaki on 4 Sep 2009
    Great improvement in water taste and removes the calcium that causes white scales .. the only issue is that the filters sometimes seem to drop a few sand grains into the water, which is definitely not good !
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again
    Verified Purchase
    Nice sturdy plastic jug, lid and filter section. There is a clever little gauge on the lid of the jug which tells you when your filter needs changing. You just follow the instructions for making your filter ready, and when you have your first jug of clean water you press the gauge for a few seconds to activate it and away you go.
    I am happy with this jug.
    And replacement filters are widely available on amazon and in all the supermarkets.
    Comment Was this review helpful to you? Yes No Sending feedback...
    Thank you for your feedback. If this review is inappropriate, please let us know.
    Sorry, we failed to record your vote. Please try again

    Most Recent Customer Reviews