I saw the author on ITV's "This Morning" and was very impressed with him. He certainly talked the talk. I was particularly interested in his comments about moisturisers for the face. He more or less said that any moisturiser costing more than seven quid was a waste of money, and there were several "cheaper" brands that he could recommend instead. He said that he wouldn't go into product names on TV, because all the info was in the book. Not wishing to waste my money on "rip-off" moisturisers, I thought I'd invest in a copy of his book. How disappointed I was!He doesn't recommend ANY facial moisturisers at all! He just lists a load of chemical ingredients to look out for on the labels. He does say Vaseline Intensive Care Lotion is fabulous(for the body), but doesn't say whether it is suitable for the face! The label on this product doesn't mention whether it is either.So, I feel let down because I was misled into buying this book. On the whole, it covers things that most well read/well informed people will have already learned from experience or from books,mags and TV etc. Overall a bit expensive for what it is.