Presenting this critical overview, at a time when interest in aesthetics and managements studies is rapidly increasing, Derrick Chong explores a vital sub-discipline: arts management.
Using a diverse range of sources that include contributions from contemporary artists, prominent management theorists and the experience of arts managers, topics discussed include:
- arts research
- cultural entrepreneurship
- collaborations in the arts
- artistic leadership
- institutional identity
- arts marketing
- creative approaches to financing
- organizational forms and dynamics.
The book makes a concerted effort to address the artistic, managerial and social obligations of arts and cultural organisations operating in contemporary urban environs. As such, it is a must-read for students and scholars of business, management and art.