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The Artful Journey: Cultivating and Soliciting the Major Gift
 
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The Artful Journey: Cultivating and Soliciting the Major Gift (Hardcover)

by William T. Sturtevant (Author)
4.0 out of 5 stars See all reviews (1 customer review)

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Product details

  • Hardcover: 219 pages
  • Publisher: Bonus Books Inc (1 Aug 1997)
  • Language English
  • ISBN-10: 1566250900
  • ISBN-13: 978-1566250900
  • Product Dimensions: 23.5 x 15.8 x 2.1 cm
  • Average Customer Review: 4.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 2,076,161 in Books (See Bestsellers in Books)

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Product Description

Synopsis
Low on philosophy, high on nuts-and-bolts-this book fills an urgent void. Major gifts is one of the most important factors in philanthropy. Strangely, there has been a comprehensive and effective handbook published-until now. Here is an extensive review of strategic cultivation that moves a prospect to higher and higher levels. The methodology is fail-proof and makes certain you keep on track. If you're already a gifted solicitor, you'll want this book to make you better. If you're just beginning, this will launch you to sure success. It is ideal for both staff and volunteers.

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1 of 1 people found the following review helpful:
4.0 out of 5 stars Excellant compilation of knowledge on donor cultivation., 3 Nov 1998
By A Customer
This book was loaned to me and now I have got to have a copy for my own library! Sturtevant not only tells what he is doing he tells us why and starts at the very beginning. He draws extensively on other heavyweight fundraising authors so reading this book is really giving you the info from 3 or 4 of the top fundraisers in the country. A "must have" in any development office.
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