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Appillionaires: Secrets from Developers Who Struck It Rich on the App Store [Paperback]

Chris Stevens
3.5 out of 5 stars  See all reviews (21 customer reviews)
RRP: £16.99
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Book Description

28 Oct 2011 1119978645 978-1119978640 1st

Appillionaires: They Made Millions on the App Store. Could you?

Get advice from the pros and turn your app ideas into millions of dollars. Enter the secret world of the Appillionaires, an exclusive club of the world’s most successful iPhone and iPad developers.

Appillionaires explores the stories and wild personalities behind hundreds of successful apps including Whale Trail, Cut the Rope, World of Goo, Tiny wings and Pocket God.

This book is packed with exclusive interviews with the world’s top iPhone app creators:

     Meet the submarine commander who programs hit apps in his spare time.

     Meet the two brothers from Croatia who grew up to sell over ten million copies of their homemade iPhone game Doodle Jump.

     Get tips from the husband and wife team from Washington DC who made millions with their 99¢ App, Harbor Master – all based on an idea they came up with on a sailing trip.

     Discover how the journey to Angry Birds almost bankrupted the company that created it. And much, much more...

You’ll hear directly from these visionaries and many others, learning their techniques first-hand. The Appillionaires’ world is a weird and wonderful place where bedroom coders turn into millionaires overnight. It’s a land where teenage code-monkeys flirt with venture capital and the good die young, iPhones in hand.

• Learn how to structure your creative process based on the stories of the Appillionaires who made a fortune.

• Get professional tips on how to build excitement around your app launch.

• Explore real-world case studies where bedroom programmers have gone on to become millionaires.

• Take a glimpse behind the curtain and discover what really goes on behind the scenes of the App Store.

Written by journalist and Kirkus Star Award-winning author, Chris Stevens, Appillionaires exposes the real story behind the software on your iPhone. Chris is the designer behind the global smash app Alice for the iPad and has personally shipped over 500,000 apps. Chris has used his close relationships in the industry to gain unprecedented access to the geniuses behind the apps you love.


Frequently Bought Together

Appillionaires: Secrets from Developers Who Struck It Rich on the App Store + App Empire: Make Money, Have a Life, and Let Technology Work for You + App Savvy: Turning Ideas into iPad and iPhone Apps Customers Really Want
Price For All Three: £36.28

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Product details

  • Paperback: 224 pages
  • Publisher: John Wiley & Sons; 1st edition (28 Oct 2011)
  • Language: English
  • ISBN-10: 1119978645
  • ISBN-13: 978-1119978640
  • Product Dimensions: 15.2 x 1.5 x 22.6 cm
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Bestsellers Rank: 45,606 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

Review

‘Stevens writes in lean, punchy prose, combining anecdote with the specifics of each developer’s story to success, making this a readable take on a modern phenomenon.’  (Computer Arts, July 2012)

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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Customer Reviews

Most Helpful Customer Reviews
3 of 3 people found the following review helpful
4.0 out of 5 stars Great, informative book but too short 19 Feb 2012
Format:Paperback|Amazon Vine™ Review (What's this?)
I was expecting this book to be more around the technical development of Apps for the various iDevices around. To some degree it is, but the main focus is in three sections - the birth of the App, the appillionaires, and the future of Apps.

I found the history/birth of the App section to be fascinating, I know a fair bit about the hacking scene of the iPhones and the jail breaking of the devices but found a good few nuggets in the book.
These chapters focus on how Apple did not want to have third party applications on it's devices initially, so the hacking community created their own App store (Cydia - which is still going strong today) to offer functionality and features that the phone did not. The success of Cydia directly led Apple to begin to create it's own App Store via iTunes. The rest as they say, is history and also a massive success.

The next part focuses on some well known apps, their creators, and their. Most people will have heard of Harbour Master, Doodle Jump, Pocket God and Angry Birds but most people will not realise for example that 52 games were failures before Angry Birds hit the big time.
This section is well written and stresses both the importance of hard work, development and luck as major factors as well as technical skill. It also shows how good marketing can prolong the life of a successful product by avoiding saturation.

The final (and smallest) section is around the difficulties of producing an App - $15 - $50,000 for a simple App being an example. There is an interesting debate on the pricing of Apps and why 99 cents may not be the best price point. There is also the future of Apps and how the market is likely to progress.

The author created and sold a successful App (Alice for iPad) which I downloaded on the strength of this book. I found the App to be terrible (3 stars average, out of 19 reviews) however that may just be me! The book was a far better success in my opinion. It is well written, has a lot of relevant research and the author knows his subject matter and presents it in an informative and amusing way.

My main criticism is that the book is not a long read at 200 pages and I just wanted more from it! It's a good read and recommended for anyone with an interest in Apps, Apple or just how the market has progressed. 4 stars due to the length of the book though
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2 of 2 people found the following review helpful
By uncle barbar TOP 100 REVIEWER
Format:Paperback|Amazon Vine™ Review (What's this?)
Appilionaires is an easy enough read and quite interesting for those interested in developing Apps, have a dead good idea and want to find out how others hit the big time (perhaps to learn from their mistakes and read some short-cuts).

So what do you get for your money? It's spilt into 3 sections - each of a few chapters each.

The first section deals with Apps from their first inception, through bedroom developers to millionaire developers. This I found interesting as I'd not really read much on the history of app development before.

The second setion goes through 5 mega games (Doodle jump, Harbor Master, Pocket God, Stick Wars and Angry Birds- basically what the game is like, the story of its development, marketing problems/successes and finally its hitting the big time. For me this was the best part of the book - I was really interested in the trials and tribulations of a developer (having worked in I.T. as a software developer myself).

The last section gets back on track with teh first section - where the App market is at the moment and what might it's future developments be like.

An interesting book, had its highs and lows but failed to deliver on really inspiring me to write my own apps. Maybe I just haven't got what it takes?!
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1 of 1 people found the following review helpful
2.0 out of 5 stars Average 14 May 2012
Format:Paperback|Amazon Verified Purchase
I managed to read this in three hours. It's more like a power point presentation then the book i expected however it does have some interesting points of note. Definitely not worth the £9 i paid for it.
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Most Recent Customer Reviews
5.0 out of 5 stars Really excellent read!
This is a really well thought out book, written directly from the coal face, so to speak. The case studies are vital to to theme that there is money to be made from apps, even if... Read more
Published 2 months ago by abcmulti
3.0 out of 5 stars OK - Not great. Not bed. - OK
This is not a serious work on the subject of app development.

But then it did not set out to be such a book. Read more
Published 5 months ago by Doug
4.0 out of 5 stars An interesting read for aspiring developers, definitely won't help you...
I was interested in becoming an iPhone developer when I owned an iPhone a few years ago (more on why this did not happen later) and I am now an Android developer with an app on the... Read more
Published 5 months ago by Peter A. J. Bennett
3.0 out of 5 stars Interesting look into the world of apps
This is based on interviews with the people who created some pretty huge apps on the apple app store. Read more
Published 7 months ago by Thurstan Johnston
5.0 out of 5 stars Fascinating account of the Apps, how is all started and where its...
This book starts out with the history of the development of the App store and mobile phone app development. Read more
Published 11 months ago by Robert Hardie
4.0 out of 5 stars Interesting insight into the world of apps, though somewhat...
As a part time app developer, I thought this would be a very interesting read. To hear from someone who has managed to have a hit app could be potentially very enlightening. Read more
Published 13 months ago by Steven Brown
3.0 out of 5 stars You will need a magnifying glass to read this!
Have been interested in computers most of my life, and am a self-admitted Apple Fan Boy, so when I had the chance to read this book, I was excited. Read more
Published 14 months ago by Mr. Simon Paddon
4.0 out of 5 stars Gentle introduction
Although I have been interested in computers for nearly 30 years I have never taken much interest in mobile phone technology. Read more
Published 15 months ago by T. S. Ward
4.0 out of 5 stars A good overview of the App Store and your very slim chances of making...
"Appillionaires" is a pretty good introduction to the world of the App Store, from a developer's point of view. Read more
Published 15 months ago by Mr. Stuart Bruce
3.0 out of 5 stars stories from some of the big app makers
This is a tricky one. I wanted it to be more than it actually was, but still enjoyed reading it.

What I liked:
Well laid out style with a summary at the end of each... Read more
Published 15 months ago by A. J. Parkes
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