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And What Do You Do?: 10 Steps to Creating a Portfolio Career [Paperback]

Barrie Hopson (Author), Katie Ledger (Author)
4.8 out of 5 stars  See all reviews (18 customer reviews)
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Book Description

Publication Date: 15 Oct 2009 | ISBN-10: 1408116308 | ISBN-13: 978-1408116302
Would you like to find work that uses all your skills and passions? That can help you experience a great work/life blend? And that is flexible enough so you can thrive in difficult economic times?
If your answer is yes, we encourage you to consider a portfolio career essentially doing two or more jobs for different employers.
It begins by reframing work around YOU and playing to your greatest strengths. Part-time, full-time, working for yourself and/or for an organisation, the choice is yours. In the UK, at least a million people are already experiencing the benefits of a portfolio career. In 10 practical steps, this book encourages you to explore another way to find health, happiness and fulfilment in your work.
Welcome to your brilliant new portfolio career...

Frequently Bought Together

And What Do You Do?: 10 Steps to Creating a Portfolio Career + Brand You: Turn Your Unique Talents into a Winning Formula + Screw Work, Let's Play: How to Do What You Love and Get Paid for it
Price For All Three: £24.57

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Product details

  • Paperback: 272 pages
  • Publisher: A & C Black Publishers Ltd (15 Oct 2009)
  • Language: English
  • ISBN-10: 1408116308
  • ISBN-13: 978-1408116302
  • Product Dimensions: 12.9 x 1.6 x 19.8 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Bestsellers Rank: 18,603 in Books (See Top 100 in Books)

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More About the Authors

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Katie Ledger
Barrie Hopson

Product Description

Review

'A must-read for all career professionals and their customers who want a step by step guide to progress from earning an income from various sources in an apparent unstructured way, to creating a satisfying and enjoyable way to self-manage their career.' --Vivienne Brown, President, Institute of Careers Guidance

'Finally, a book that proves there's a new way of slicing the work pie and it's here to stay. As attention spans shrink and the world spins faster, portfolio careers mean diversity for older workers, excitement for younger workers and fulfilment for everyone. Why have one boring job-for-life when you can have several cool jobs-for-the-time-being?' --Tanya de Grunwald, author of Dude, Where's my Career? The Guide for Baffled Graduates

'Corporates have long known the benefits of having multiple suppliers, securing diverse revenue streams and building a portfolio of assets that play to their strategic strengths. This book is a must-read for people who want to apply these same principles to their personal lives for careers that are rewarding both financially and personally.' --Bruce Lynn, Director of Server Business Group, Microsoft UK

Review

`This workstyle will become all the more accessible and realisable for the host of readers that I'm sure will devour this gem of a book. Fulfilment beckons...'
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4.8 out of 5 stars
18 reviews
4.8 out of 5 stars
Most Helpful Customer Reviews
21 of 21 people found the following review helpful
5.0 out of 5 stars Refreshing and Timley Overview 22 Dec 2009
By J. Lees
Format:Paperback
The book's strength is in its opening discussion about how work fits within our life choices. Although we've been discussing portfolio careers for two decades, Hopson and Ledger's refreshing overview is timely. Their various case studies quickly convey the excitement and risks of the portfolio life. As the book suggests, a portfolio career is not the same as holding down three bad jobs and wishing you had one. The authors bring out several important dimensions: portfolio working is more about cash flow than income, and unlike salaried work there are no upper barriers to earning. Lively and inspiring examples are offered - some eclectic mixtures of freelance and voluntary commitments, others grounded in conventional roles. The downside includes uncertainty, the risk of overwork or a lonely life of self-marketing. The upside is that you're more likely to be working in a way that matches your skills, values and motivation. This book challenges assumptions about the kind of people who might chose this option - not just the semi-retired, middle-aged and financially protected, but younger talent, too - case studies include several people under 30. Full of useful insights, and very much recommended.
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16 of 16 people found the following review helpful
5.0 out of 5 stars An excellent guide for people at a career crossroads 15 Nov 2009
By Andy Lopata
Format:Paperback
It may seem odd for me to be recommending a book whose title is the question I most dislike hearing at networking events! But this book epitomises the reason why it can be such a difficult question for many people to answer. Society has moved from traditions of everyone having 'a job for life' with one employer, to a position where many of us enjoy a 'portfolio career', focusing on a range of different tasks for different employers.

I wasn't aware I had a portfolio career until I met Katie. Yet I was always a prime candidate for such an approach to work, never happy working for one company and always seeking variety and stimulation. A book like this would have been so helpful to me ten years ago when I was planning my move away from corporate life.

This is what makes it so timely now. With large numbers of people looking at what options they have following redundancy, this book is an excellent guide to how to decide whether a portfolio approach is for you, how to work out what you should be doing and then how to take it forward.

The sections on networking, personal branding and story telling are comprehensive and well written, while the enthusiasm for new technology and social media as useful tools bring the book bang up to date.

I would definately recommend this book to anyone who is at a career crossroads. It is also a useful guide for those of us already entrenched in portfolio careers, without actually realising it.
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15 of 15 people found the following review helpful
5.0 out of 5 stars Everyone at a career crossroads should read this book! 18 Dec 2009
By Mrs. Katie Flamman
Format:Paperback
I am a mum of two small children, getting ready to go back to work after four years at home.
I decided not to return to my previous career - inflexible shift work, long hours, big commute - but was totally stuck about what to try next.

This book was a total inspiration - encouraging me to have the confidence to try something new. In fact, several somethings, at the same time. I now know how to identify my strengths, and find work which plays to them.

Katie and Barrie's book is not an easy read - it takes time to complete all the exercises and you'll find it forces you to do a lot of thinking. But that's exactly what I needed, and I'm all the better for reading "And What Do You Do?"

In fact I got offered a job yesterday! Portfolio career, here I come.
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Most Recent Customer Reviews
4.0 out of 5 stars An answer to the savage question
The world of work has become a tricky and difficult path to negotiate. On the whole the employer calls the shots. Read more
Published 10 months ago by Stephen Green
5.0 out of 5 stars Practical, pragmatic, and very useful
What I liked about this book is that it takes you through a process of understanding what a portfolio career is, its pros and cons honestly laid out, to how you might do it... Read more
Published 17 months ago by KarenMac
5.0 out of 5 stars And what do you do?
Nature of work changes nowadays. We are looking for new possibilities, more flexibility and more and more interesting challenges. Read more
Published on 26 April 2011 by Marcin Kwiecinski
4.0 out of 5 stars The worst dinner party question?
If you've ever dreaded that perennial question `And What Do You Do?` you're probably in a role that can't be quickly put into an acceptable dinner party soundbite. Read more
Published on 28 Feb 2011 by Jane Woods
5.0 out of 5 stars A great read
This is a fascinating book that is as practical as it is thought-provoking. I alos love the fact that, for a non-fiction personal/professional development tome, it actually has a... Read more
Published on 15 Feb 2011 by Sean
5.0 out of 5 stars Practical help for project workers
What I like most about this book is that it gives support to the many people who have work interests in more than one area. I like to see mine as a series of projects. Read more
Published on 21 Dec 2010 by Helen Green
5.0 out of 5 stars At last - life makes sense!
There are times in life when a simple explanation can turn chaos into sense.

This book creates one of those moments. Read more
Published on 11 Nov 2010 by Nick Herbert
5.0 out of 5 stars Now I know what I do, I can tell other people.
Like an earlier reviewer, I've increasingly struggled to answer the question "what do you do?". I say "increasingly" because, as I've gone through my career, I've done and... Read more
Published on 9 Nov 2010 by S. C. R. Lewis
4.0 out of 5 stars Stop the World, I want to get off!
Having enjoyed a career break from a pressured corporate management position, to gain qualifications on which to base a new business venture, I've discovered that I have talents... Read more
Published on 19 Sep 2010 by D. Murphy
5.0 out of 5 stars Thought provoking
I recently read the book and I thoroughly enjoyed it. It is both entertaining and practical. The fact that Katie and Barrie have built successful portfolio careers adds to the... Read more
Published on 30 Nov 2009 by Kevin Eley
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