A Marketing Students Survival Kit

A Listmania! list by "rob_hollands"
 
Marketing Communications: An Integrated Approach
1.  Marketing Communications: An Integrated Approach by Paul Smith
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  "A Marketing Communications Bible"
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Office 2003 Standard for Student & Teacher Edition & Norton Internet Security 2004 Student Licence Bundle
2.  Office 2003 Standard for Student & Teacher Edition & Norton Internet Security 2004 Student Licence Bundle by Symantec
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  "A Cheaper Necessity for Students"
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Beyond Disruption: Changing the Rules in the Marketplace (Adweek Books)
3.  Beyond Disruption: Changing the Rules in the Marketplace (Adweek Books) by Jean-Marie Dru
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  "A Disrupted Perspective - Excellent"
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The Tipping Point: How Little Things Can Make a Big Difference
4.  The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
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  "A Fantastic Marketing Must"
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Boo Hoo: a Dot-com Story
5.  Boo Hoo: a Dot-com Story by Ernst Malmsten
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  "Rollercoaster Read"
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The Rise and Fall of Marks & Spencer
6.  The Rise and Fall of Marks & Spencer by Judi Bevan
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  "Excellent Insight into a Powerhouse"
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Commonsense Direct Marketing (Professional Paperbacks)
7.  Commonsense Direct Marketing (Professional Paperbacks) by Drayton Bird
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  "The Definitive DM Guide"
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"rob_hollands"
Qualifications: Marketing Student
Last updated: 24/02/2004
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