Trying to hard to emulate what are obviously very profound influences on these lads. To wit, first and foremost, Robin Hitchcock. Definitely. Try as ye may, you won't be able to match his wit, lyricism or ability for clever banter. The second, early Violent Femmes. Trust me, the influence is there as well. The sort of self-depricating, slightly off-kilter humor that the VF's were so known for, and which got me through so much of my early adolescence. Third, The Beautiful South - risen from the fall-out of what were once The Housemartins. Pick anything by them, pay particular attention to the black-humor within the lyrical content, as well as the poppiness of the music and you'll see the strive by these lads to match it. What is perhaps fourth, fifth and sixth all mish-mashed in some great jumbo stew, are the apparent tendencies for appreciation of Jarvis Cocker, early Morrissey (though not quite as morbid or melancholic) early Elvis Costello (though without the pop-sensibility) and, I don't know, take your pick of someone else (say, for instance, Tim Booth and the lads from James).
The bottom line is that these boys are good at what they do. But, if it hadn't been done 20 years previously (and done much better mind you), this would be absolutely novel and earth-shattering. As it is, it just amounts to a stalwart "good." "Good" for listening to as you pine over a few pints of McEwan's, but beyond that, nothing that will be with you a very long time now from now.