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50 Reasons to Buy Fair Trade Paperback – 20 Jan 2007


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Frequently Bought Together

50 Reasons to Buy Fair Trade + Fighting the Banana Wars and Other Fairtrade Battles + Unfair Trade: How Big Business Exploits the World's Poor -  and Why It Doesn't Have To
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Product details

  • Paperback: 256 pages
  • Publisher: Pluto Press (20 Jan. 2007)
  • Language: English
  • ISBN-10: 074532584X
  • ISBN-13: 978-0745325842
  • Product Dimensions: 11.7 x 1.6 x 19.9 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: 534,924 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Review

Even if you think you are reasonably aware of the fairtrade issue, reading this book is likely to lead to a long hard look at your shopping habits. (Sarah Meyrick)

An excellent guide to the subject, 50 Reasons to Buy Fair Tradeis well-researched and well-argued. By using the voices of many of the producers, quoted excessively in the book, whose lives have been changed radically for the better because of Fair Trade they make a persuasive case for ethical shopping (The Book Depository)

A lively, accessible and inspiring survey of how fair trade is bringing new hope to poor producers around the world. (Paul Chandler, Chief Executive, Traidcraft)

A wonderfully inspiring and uplifting book, which demonstrates the power of the personal choices we make as consumers. 50 Reasons to Buy Fair Trade not only offers 50 powerful reasons to choose fairly traded goods, but also tells us some of the compelling stories behind the products. And while each of the stories is very different, the message remains the same: fair trade changes lives. The fair trade movement is one of the great success stories of our time - and this book bears witness to its growing strength and importance. (Caroline Lucas, Green Party MEP for South East England)

The best and most comprehensive guide around to the principles and practice of fair trade. (Joanna Blythman, food writer and campaigne)

This book captures the spirit of our times. We live in a risky and divided world and though as an individual you can’t do everything, you can do something -- or, as this book shows, fifty things. This book is a celebration of social justice. (Duncan Green, (Head of Research,) Oxfam)

This book captures the spirit of our times. We live in a risky and divided world and though as an individual you can’t do everything, you can do something -- or, as this book shows, fifty things. This book is a celebration of social justice. (Ed Mayo, Chief Executive, National Consumer Council)

Buying fair trade is one of the most practical actions consumers can take against exploitation by the multinationals. This highly readable book shows how and why. (Patricia Barnett, founder and director, Tourism Concern)

This timely and well researched publication confronts those doubtful of the effectiveness of Fair Trade as an instrument for sustainable development with substantiated evidence. Litvinoff and Madeley’s extensive overview of the advantages inherent to the logic of Fair Trade really contributes to the cause of increased justice in international trade. (Dr Frithjof Schmidt MEP, European Parliament Rapporteur on Fair Trade)

Fresh and clear as a see-thru mint. If this doesn't persuade you to support fair trade, nothing will (Anuradha Vittachi, OneWorld.net)

About the Author

Based in the UK, Miles Litvinoff has a long history of involvement in fair trade and the global justice movement.

Based in the UK, John Madeley has a long history of involvement in fair trade and the global justice movement. John has worked on poverty and trade issues with United Nations organisations in Geneva, New York and Rome.

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26 of 26 people found the following review helpful By Carl Rayer on 26 April 2007
Format: Paperback
I'll make my credentials clear from the start. I'm not a fair trade zealot, and hadn't really given much thought on the whole subject of who makes the things I buy. I was given this book as a present. I assumed before reading it that its intended audience would be people already passionate about fair-trade; and so the arguments would be pitched at a level not requiring too much thought, but might be interesting just because of their tone.

But the tone isn't zealous or fanatical. Nor is it ponderous, forcing you to work towards a set of conclusions via an argument stretched across hundreds of pages.

The structure of 50 reasons allows the reader to either start at the beginning, or just dip in where they want, and focus on specific topics or areas of interest. But as you move from one reason to another, the effect is cumulative and the arguments presented compelling.

The tone is informative and intelligent; and the mix of argument and anecdote makes it the subject easy to follow. Some of the anecdotes, some genuinely moving, make the subject a hard one though, as you would expect. We learn that in many respects the world is less a set of different countries and cultures, rather a number of inter-related supply chains. Our place in it is determined by the supply chains that affect us. And these are of course much more complex than they at first seem, and often implacably unfair and distorted. There is much that is wrong. Again and again we read about people in far off places working for virtually no return, so we can drink coffee, play football, eat bananas. There is disproportionate reward for some, and, from time to time, workers are abandoned by the chains they work in, with tragic consequences for themselves and their families.

Fair trade isn't the whole answer. But it's at least a step in the right direction. So as a result of reading this book, my family now buys fair-trade, hence the five stars.
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By Amazon Customer on 19 Jan. 2013
Format: Paperback Verified Purchase
This is a brilliant book that I used for a Uni essay. It is full of stories and facts and figures about different fair trades from around the world.
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By S. Hopkins on 7 July 2013
Format: Paperback Verified Purchase
Bought it as a gift for a friend. She was very pleased with it, said it was a nice, easy to get in to book that's informative and well written.
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