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30 Lies About Money: liberating your life, liberating your money [Paperback]

Peter Koenig
4.0 out of 5 stars  See all reviews (1 customer review)
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Book Description

4 Nov 2003
Much has been written about money—how to invest, save, become a millionaire, get out of debt, find financial freedom, change the monetary system, manage a business, hedge or save taxes. So what makes this book stand out from those already in the bookshops?

Written for lay reader and expert alike, 30 Lies is a response to a newly emerging trend, where peoples' interest in money is not just to try and make more of it. But to understand better the causes of the increasingly contradictory money world they find themselves in. Some of the issues: income inequity, increasing stress in making ends meet, decay of social systems, evaporation of pensions, polarisation of wealth, third-world indebtedness, Enrons and more. This book promises a simple understanding of these issues.

But it goes further. This book not only exposes misleading flaws and "lies" in many universally accepted and unquestioned assumptions about money—it dissolves them!


Product details

  • Paperback: 126 pages
  • Publisher: iUniverse (4 Nov 2003)
  • Language: English
  • ISBN-10: 0595292364
  • ISBN-13: 978-0595292363
  • Product Dimensions: 15.2 x 0.7 x 22.9 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,218,722 in Books (See Top 100 in Books)

Product Description

About the Author

Peter Koenig MBA, BSc., worked in real estate management and finance till the early 1980s when he started examining the role money plays in shaping personal and business fortunes. Born in England he now lives in Switzerland and travels widely giving consultations, presentations and seminars on the topic.

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3 of 3 people found the following review helpful
4.0 out of 5 stars There's truth in these lies 9 July 2004
Format:Paperback
This is a thought-provoking foray into what money means, how it works, and more interestingly how it does not work. This is not a "how-to" or self-help or standard text that any student-of-life, or finance, or economics might expect. Nor is it a "sit-back" and take it all in styled reader.

Instead, it is a highly reader-participative text that contains a series of 30 simply expressed misconceptions the author calls "lies". The opening introductory chapter is the most reader-participative of all. It comprises a blank page where readers are invited to jot down what money means for them. The way the lies are visually presented also encourages readers to reflect, by leaving a blank page between each lie thus creating an occasion to pause for thought.

The author is at his best when he brings philosophy and psychology to inform us about the foundations of money, its capabilities, its incapabilities, our attitudes towards it, and our management of it. Amongst some of the best substantiated "lies" are "You need a certain amount of money to be happy", or "Money is security".

The author is rather less successful when he employs the disciplines of economics and finance. As a result, unfortunately, the 30 simply expressed misconceptions themselves contain more than the occasional misconception. For example, the role of money as a means of exchange in a trade transaction is sometimes confused with money having the ability to be easily transferred, but where no trade or exchange has taken place.

At best, these misconceptions keep the reader alert by creating the healthy need to question everything. At worst, certain financial institutions and certain financial instruments are unfairly portrayed, sometimes in a malign way. For example, banks appear to be magicians creating money out of nothing, and siphoning the rewards of their sleight of hand into their own coffers. Financial derivatives are explained as "unreal trades", whereas they perform an essentially efficient economic role in the allocation of resources by finely differentiating risk, "stripping" the different risks out, and finding a buyer [or holder] of that instrument who is prepared to accept that particular risk.

Whatever your preconceptions about money, money spent buying this book is well spent because many of the misconceptions outlined by the author are cogently argued and thought-provoking.

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Amazon.com: 3.0 out of 5 stars  1 review
2 of 2 people found the following review helpful
3.0 out of 5 stars Sense and commonsense 17 Mar 2005
By Paulo C. Rios Jr. - Published on Amazon.com
Format:Paperback
This book is very promising. Its goals are ambitious. There are some insights. But unfortunately a lot is lost in commonsense. The author's style is also a factor. He seems to like to remind the reader that he is in Italy as if this would make any difference (if anything). He also seems to like to keep the reader waiting for the next revelation, for what is coming later. A nice attempt to keep interest, but rather a salesman's strategy. An intelligent reader will soon find out that there is one truth not told. It is too bad since this book could have been very insightful if the author cared about putting the pieces together well.

The author at one point says, "if you're in South America and have graduated to the very top of the league, you may be reading this in your private helicopter, which is now a necessity since you can no longer risk the dangers of visiting your friend by car." Anybody who has ever lived or spent enough time in South America will certainly laugh at this. One can certainly count the number of private helicopters flying over the skies of many South American cities, large, middle size and small. Maybe the 30 lies are not about money. A typo in the title of the book?

In one of the chapters, where the author "reveals" that high price is not equal high quality/service, some core principles of marketing and perceived price levels are not even mentioned.

The author does raise some interesting points by being argumentative. One does have the feeling that the author could do a lot more. But he does not. Maybe he should really get to know South America better. Or at least spend more time in Switzerland, where he can meet many money wizards. He does sign the end of the book stating that he is in Zurich.
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