- Paperback: 176 pages
- Publisher: Universe Publishing; illustrated edition edition (1 Jan 1997)
- Language English
- ISBN-10: 0789301288
- ISBN-13: 978-0789301284
- Product Dimensions: 28.8 x 24.5 x 1.4 cm
- Average Customer Review: 3.9 out of 5 stars See all reviews (8 customer reviews)
- Amazon Bestsellers Rank: 1,375,615 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Customer Reviews
Most Helpful Customer Reviews
5 of 5 people found the following review helpful
Format:Paperback
Although this book was very interesting, it didn't come close to David Carson's other book - 'Photografiks'. If you are to buy only one art book and you are into graphics and photography, I would definately recommend 'Photografiks'. '2nd Site' was an informative introduction to Carson's work but the content wasn't as pleasing to the eye. Nice if you have a large space on your coffee table
1 of 1 people found the following review helpful
Format:Paperback
The impact of David Carson's work is enormous--the unfocused and collaged text that is now ubiquitous in graphic design finds its origins in his work. This book, while giving good examples of his ads for such diverse clients as Lucent Technologies, Microsoft, the magazine RAYGUN, to surfer magazines, reflects what is problematic of David Carson's work as a whole: it lacks focus and clarity--but maybe that's his point and, also, the point of this mid-career survey by Mr. Blackwell. Nevertheless, this is a book I recommend for anyone interested in the way Carson's bold graphics redefined the look of advertisements in the 90's. It is visually quite arresting, but equally quite disturbing in that it shows how a creative sensibility is easily coopted by corporations to reinvigorate their own identities.
Format:Paperback
I've heard you either love or hate much of the work Carson does. I've also heard you can learn to love. My recommendation to all young designers out there: learn to love David Carson. This is an inspirational book on intuition, and injecting a little part of yourself into everything you do. It also talks about the single design solution myth, and the other end of the design spectrum: arbitrary or meaningless creations.
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Most Recent Customer Reviews
CLASS!
The man is an advertsing genius, he shows self expression in his work while still selling the goods.
Published on 3 April 2000
A ReaDER FRom ThE nORTH oF EngLAND
This book is brilliant, young designers should get this book now. It is probably the only known cure for designers block.
Published on 20 Nov 1999 by mark@infinitedesigns.freeserve.co.uk
Ok
This book is about intuition. It fails miserably and beautifully.
Published on 18 Jun 1999
pure inspiration
it,s a pick up, flick through, no boundaries kind of book - brilliant
Published on 20 April 1999
very inspiring for any progressive grafik designer
get this book!!!!!
Published on 25 Feb 1999
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