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5 of 10 people found the following review helpful:
5.0 out of 5 stars
Futuristic pop meets amusing marketing., 25 Mar 2003
I love the Eastern European sensibility, taking the "free market" ethos of Western Capitalism to extreme ends- obviously this leads to terrible things like the trade in sex slaves & a rise in drug violence, but a flipside & a unit shifter is the career of Tatu. They are a marketing person's wet dream, lesbian chic & futuristic pop coming togther- obviously they had seen how popular girls in school uniforms are (think of Britney Spears or Pink dressed as schoolgirls in MTV videos). Of course it's an act- just like Eminem, Marilyn Manson & most other pop music...So if you're one of those idiots who censure Tatu (like Judy Finnegan)- DON'T. Can't you see when you've been taken for a ride, albeit at 200 Km/H in the Wrong Lane? Tatu are part of a vague shift in pop music away from boyband drivel or lame lukewarm r'n'b- so this fits in the same stratosphere as such Neptunes-productions as Justin Timberlake's Like I Love You or Britney Spears' I'm a Slave 4 U, or the joys of Timbaland- most notably Aaliyah's Try Again. It has an absolutely brilliant production courtesy of Trevor Horn (Frankie Goes to Hollywood- which might give you an idea, Propaganda, The Lexicon of Love, 'Slave to the Rhythm'). The production is as flawless & epic as recent releases by Rammstein, Queens of the Stone Age & NERD. It's what Garbage's 'Beautifulgarbage' tried to sound like- pop in a futurist sense, fusing elements of industrial and drum'n'bass. This reminded me a little of such albums as A Secret Wish, Only Heaven & Rated R. There are plenty of great songs, notably overplayed single All the Things She Said & the next single Not Gonna Get Us- which sounds like a blend of DJ Rap's Bad Girl, a New Order record from the mid 80s: Laibach meets Britney Spears? Other joys include 30 Minutes and Malchick Gay, though an obvious highlight is their cover of The Smiths' How Soon is Now?- which must have been influenced by Love Spit Love's version for the TV series Charmed. We can dispense with the false pop idols & their impotent pap- this is the sound of futuristic pop, sort of The Cardigan's circa 'Gran Turisimo' meets Propaganda- which is fine by me. Incidentally, I'm a Lena person!
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