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In the 16 Universal Laws of Fundraising, internationally–respected fundraising consultant and best–selling author Mal Warwick distills decades of experience into clear, practical principles that can be applied to any organization, regardless of size or mission. Warwick is the author of How to Write Successful Fundraising Letters (0–787–95652–X) and Fundraising on the Internet (0–787–9–6045–4).
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