If you've got a current Apple portable and you want to be able to connect it to either a VGA (PC) monitor or a video projector, the chances are you're going to need a VGA adapter to convert from the laptop's Mini DisplayPort to the old VGA "DB15" analogue standard. Apple do sell their own adapter but it costs more than the Neet one.
As virtually everyone else who's bought a Neet product has written, this is a high quality, value-for-money product, delivered efficiently. Even the packaging looks comparable to what you'd get in an Apple Store. Really, the only difference is that the Neet adapter is light grey whereas the Apple one is white. If, like me, you're living in western Europe rather than the UK, Neet don't even charge anything extra for delivery, which is pretty unique.
Again, as other reviewers have mentioned, in the event that you need to contact them, Neet have friendly and responsive customer support.
I'm an IT professional and so it would appear are the Neet guys. Clueless, fly-by-night box-shifters they are not. 10 out of 10.